Young people just aren’t as interested in professional sports, which is the driving force behind cable television.
I’m old school. I’d rather listen to a sports broadcast on the radio than watch it on TV. Weird.
Just wait until businesses and public corporations are sent notices for renewals on seasons tickets that they can no longer tax deduct. LOL, Trump’s tax code is going to be a kick in the nuts they’re never going to recover from.
I don’t even know who buys ads with the NFL as I haven’t watched in years. Other than beer companies (I don’t drink beer) I wouldn’t know who to boycott.
Actual advertising revenue dropped $29 million.
If you project the stated 2015 growth rate forward, the drop relative to what might have been expected before Colin cancer spread and was found to be terminal is far worse. My rough projection is that insulting the fans, our flag, our anthem, our country, and our ancestors cost them 18% or $440 million this year, in ad revenue alone. I suspect the price tag will be even higher next year. The NFL is still a juggernaut, but that doesn’t mean it is immortal.
A company buys ads in terms of expected readership and vierership. Circulation and eyeball statistics.
I believe there is a feedback delay. It takes awhile for companies to discover solid proof, that fewer readers and viewers are seeing their ads, because said readers and viewers left the NFL bigtime.
So stadium attendance drops, TV viewer drop, and only now do companies have solid data to justify cutting add buys.
Sooner or later that flows into endorsements and salaries.
Please, please, please, do not watch the Super Bowl.
Hang out with friends and get them to do anything, anything other than watch the Super Bowl.
Boycott week!