Its been going on since 2004 at least on Craigslist.
There were posts from CA residents wanting to swap votes for Nevada.
Lots of posts.
Robert Creamer started this method in the mid 70s, advertising in the READER, Chicago’s alternative newspaper.
This is not one of the main branches of Alinsky. The effectiveness of this variation of Alinsky depends on how cooperative the recruits are in subsuming their own ethics to pretend to be something they are not. If they organize (campaign for Democrats) as SJW or any kind of dingbat they will be ineffective.
If they can pretend (act) normal and pretend to be moderate they can effectively work a ground game and swing a lot of votes...enough votes to win a close Congressional district.
Freepers and Tea Partiers could conduct a similar ground game. The vast majority of voters, especially infrequent voters are not ideological. Motivate them to vote because they are good citizens and they will vote your way.
In war, if the enemy uses smart tactics, do you say that you won’t use smart tactics because the enemy uses them?