I dont use it either but a huge number of people and businesses do. For many people, groups and businesses, social media is how they reach the world. It has become the public square.
When email and payment processing sites start censoring, and they are, it will affect so much that it is mind boggling.
Facebook has become the public square for societal communications, same as Twitter. Whether we like it or not. They are the AT&T monopoly of today. These private companies utilize the public airwaves. When they restrict someone’s access to the public market in order to harm that person or business without cause, isn’t that the same as Microsoft gaining a monopoly and not allowing Netflix access? (I’m a non-techie and I’m describing that case as I remember it.) Why should conservative voices have to jump to a lesser-used minor platform that has not yet taken off. This is back of the bus stuff and it should be looked into.