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Wal-Mart is headed that way too.

wally is seriously competing online. If wally upgraded its online ratings system to amazon's, it would be unbeatable.      many walmart items can be picked-up for free, something amazon can't match.

[sipow]

Amazon does offer free pickup for many items. They have automated Amazon lockers all over town now. You just go there and it tells you which locker your item is in and you get it. Often times shopping to one of these locations is free.