Considering the ending, I think they just sent DVD sales and residuals down the toilet.
I agree. Terrible business decision.
Why buy something that’s such a downer?
Nobody buys DVDs anymore. It's all about streaming these days and GoT will continue to get people subscribing to HBO.
I think most fans were expecting a letdown. The story had diverged into too many competing storylines and characters after peaking with "Battle of the Bastards." It was time to wrap it up and there wasn't really a way to do it that would make everyone happy.