I read MAD religiously until the late 70’s. Then my taste switched to the more adult National Lampoon.
The problem today is that kids don't read.
They've been conditioned to LOL and stick their faces in a teeny tiny three square inch screen to get 80 - 90 % of their input.
Kids ride the bus to school with their faces in the cel phone and can't wait to get out of school to see what so and so said about what you said this morning.