Why Christmas? Why not St. Patrick’s Day or even Easter movies? Dumb.
“Why Christmas? Why not St. Patrick’s Day or even Easter movies? Dumb.”
Hallmark usually does this in June/July. Some of us here like their Christmas movies.
They have one or two Irish-flavored movies, a few
“Spring” movies, and a lot of Christmas and Valentines Day movies, and just got donw playing the last.
It’s not dumb.
It’s great marketing.
Because they have a full lineup of unique content for it. Unlike Easter and St. Patrick’s day.
Because it is feel-good, nostalgia escapist content that a lot of people want.