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The Super Bowl Shouldn’t Have Looked That Normal
Variety ^ | February 8, 2021 | Caroline Framke

Posted on 02/08/2021 10:40:54 AM PST by EdnaMode

Almost a year after retreating inside from a deadly virus whose spread has only gotten monumentally worse since, I turned on the Super Bowl. It might be weird to see a sports event as typically hyperbolic as the Super Bowl brought down to a simmer Amid Pandemic, I thought, but at least I’d have some new shade of background noise on as I put together my 80th puzzle of quarantine.

The reality of the event was almost stranger than the strangeness I’d expected. Instead of making obvious changes to reflect the fact that the entire country is in some version of lockdown while half a million people have died, the Super Bowl seemed to unfold basically the same as it would have in any other year. The stands of Raymond James Stadium appeared to be packed, thanks to a combination of cardboard cutouts and the more than 20,000(!) people who had traveled there to attend. While 7500 were reportedly vaccinated healthcare workers and masks were required, the visual of a crowded stadium was nonetheless strikingly normal in a year that’s anything but.

Then, when it came time for the halftime performance, The Weeknd put on an elaborate, uninhibited show that automatically became the largest scale concert to be held in a year. As an audience waved lights up at the stage from the field, I briefly forgot how bizarre it was to see a real live concert happening now, as millions are scrambling to get life-saving vaccines. Even the commercials in between the game itself largely ignored the pandemic —a deliberate choice, as several advertising executives told Variety.

On the one hand, I can’t blame companies for not wanting to indulge more of the self-serious commercials about banding together and getting through hard times that have flooded TV in recent months. There are only so many times we can play the game of guessing which sentimental togetherness message belongs to whichever disingenuous corporate behemoth without losing our minds. But it was undeniably disorienting to watch ads featuring, for instance, interactions like Gwen Stefani and Adam Levine FaceTiming each other from inside restaurants without a mask or care in sight, waited on by smiling servers who didn’t have to worry about bringing death home from the brunch rush. From where I and so many others are sitting — i.e. on our couches at home, where we’ve been for months on end — that commercial felt almost as fantastical as the one for SpaceX’s all-civilian space mission. In what world do either scenarios truly exist? Not ours, that’s for sure.

So as it turned out, the most jarring thing about the Super Bowl happening in a year marred by an unrelenting virus was that the Super Bowl didn’t look at all like it was happening during a year marred by an unrelenting virus. After months of watching European soccer — which features fake crowd noise and has only sporadically allowed smaller crowds when local lockdowns permit — it was a genuine shock to switch on a sporting event in America, a country that does not have and never had a handle on the pandemic, and watch it march on relatively unchanged. Unlike concerts, awards shows, and even President Joe Biden’s inauguration, the significant forces behind the Super Bowl saw no need to adjust to the extraordinary times. Instead, they followed the government’s lead and did everything they could to make life look as “normal” as possible, no matter what. In that respect, at least, there’s something perfectly, metaphorically fitting about the fact that the Super Bowl looked about the same as always — until you zoomed in to see the truer picture of people shivering in masks.

On a basic human level, I get the instinct to reject realism for trying to make things seem alright. It’s always nice to get a reprieve from our daily dread, and being able to turn on something, anything, without thinking about sickness, loss or Zoom would be great. And yet watching the Super Bowl, I couldn’t think of anything but the devastating virus that the broadcast was otherwise determined to ignore. Seeing a stadium teeming with people wasn’t a relief, but a window into some uncanny mirrored valley where everything looks the same as it was before, except somehow still hopelessly backwards. It didn’t feel like an escape; it felt like waking up to yet another day of lockdown while having to forge ahead like everything is okay. But nothing’s the same, it’s not okay, and pretending otherwise isn’t going to be what gets us through it.


TOPICS: Chit/Chat; Society; Sports
KEYWORDS: brady; breadandcircuses; buccaneers; chiefs; covid19; covidcult; fear; fearmongering; football; kansascitychiefs; karen; lockdown; lockdowns; mahomes; nfl; okaykaren; patrickmahomes; propaganda; quarantine; superbowl; tampabay; tampabaybuccaneers; thegreatreset; tombrady; tyranny; variety
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To: sanjuanbob

Rush would’ve called the game in the Chiefs’ favor back in the day when he was using PC logic to determined the favored team in any pairing.


41 posted on 02/08/2021 11:41:00 AM PST by a fool in paradise (Call on Joe Biden to follow Donald Trump's example and donate his annual salary to charity. )
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To: olivia3boys

I am aware that there are ways and people who haven’t had to wear the mask every day all day for the better part of a year.

But in my job I have had to. Joe Biden is a rank amateur at wearing a mask while he’s talking of imposing a 100 day mandate. Easy to order rules that you exempt yourself from.

He TRIED to wear one on inauguration day and fell out of that practice rather quickly.

“Oh, well we were taking photos and besides I’ve been around those people”. Families are told to limit how many people gather to celebrate Thanksgiving etc and such a photo of people in masks (including the President) would put the moment in a historical context. THIS coming from the man who threw a fit because President Trump REFUSED to wear the mask for so long.


42 posted on 02/08/2021 11:45:00 AM PST by a fool in paradise (Call on Joe Biden to follow Donald Trump's example and donate his annual salary to charity. )
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To: EdnaMode
Wow this hot take fell apart after 3 grafs.

But she raised one salient point -- this COVID shitshow is OVER if this 1-2 punch of Garth and Billy Joel actually comes off in April at Charlotte BoA Stadium.

Hells bells it almost looks scripted to do just that very thing:


43 posted on 02/08/2021 11:51:17 AM PST by StAnDeliver (Eric Coomer of Dominion Voting Systems Is The Blue Dress)
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To: Rummyfan

Haven’t participated in the China Virus. No mask, don’t care. Freedom is wonderful.


44 posted on 02/08/2021 12:03:13 PM PST by LS ("Castles made of sand, fall in the sea . . . eventually" (Hendrix) )
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To: EdnaMode

Super Bowl Nielsen ratings are being delayed. Supposedly lowest rated Super Bowl in history.


45 posted on 02/08/2021 12:52:52 PM PST by marcusmaximus
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To: Political Junkie Too
Not even the players are allowed to enter a vacant stadium in L.A. Newsom the Vile and Garcetti the Equally Vile have really done a number on L.A. ... and as far as "stopping the spread" all the damage these fools deliberately caused was for naught ... a complete waste.
46 posted on 02/08/2021 12:57:13 PM PST by glennaro (Tyranny can only be defeated by force ... physical force. It doesn't just "go away" by itself!)
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To: a fool in paradise

Yes Biden is a hypocrite. I just learned the term “whataboutism” and we are told that method of argument is not persuasive. It is to me!


47 posted on 02/08/2021 1:31:53 PM PST by olivia3boys
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To: olivia3boys

Trump and Biden trade barbs over wearing a mask - BBC News
May 2020
https://www.youtube.com/watch?v=QW_cY1fFoKI


48 posted on 02/08/2021 1:57:56 PM PST by a fool in paradise (Call on Joe Biden to follow Donald Trump's example and donate his annual salary to charity. )
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To: marcusmaximus

It looked like the african american Super bowl to me.

Much fakery with the cardboard cut outs.

We watched only for my youngest son with special needs as he loves
Watching it. Would have had it off otherwise and usually do.

Leave it to the Democrats to ruin football .... I’m sure they’re setting their
Sights on baseball, plotting go how they can ruin that.


49 posted on 02/08/2021 2:21:50 PM PST by LibsRJerks
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To: EdnaMode

Half of the country is convinced that covid = death.


50 posted on 02/08/2021 2:59:05 PM PST by mowowie (Press 2 for deportation)
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