It's all about getting the young, stupid eyeballs.
These days that is a big part of it but this has been a thing for decades.
I sort of feel the same way about having your pic taken in front of some monument. Big whoop. I stood in front of the Eiffel tower.
I have plenty of those kinds of pics as I traveled many places. It’s a window into what I looked like at the time but that’s it.