It's the MSM linking of the Conservatives with Segregation that is the source of confusion.
As to the switch of the South from the Democrat to Republican party, don't overlook the large influx of transplants from the North & Midwest to the South in the decades after WWII. The strength of the Republican party in the south is not in the center Cities, not in the isolated rural areas, but in the new suburbs where those Yankees settled.
Well said. We are tracking each other 5x5