YUMMMMMM! GORY CONNECTIVE TISSUE!
Posted on 11/08/2005 12:17:10 AM PST by martin_fierro
Gory ads aim to wean young Britons off junk food
Mon Nov 7, 1:46 PM ET
LONDON (AFP) - A hamburger bun filled with bones, gristle and gory connective tissue is the latest tool aimed at weaning youngsters in Britain of fast food.
The British Heart Foundation (BHF) launched a poster campaign Monday depicting common ingredients in hamburgers, hot dogs and chicken nuggets in an effort to get children thinking about what they are eating.
Though the images are partially covered by a censored stamp, leaving some of the details to one's imagination, the ingredients can be seen in their entirety at the charity's website (www.bhf.org.uk/food).
The Food4Thought campaign, targeted at the 11- and 12-year-old age group, comes after a BHF survey found that 36 percent of eight- to 14-year-olds did not know that potatoes were the main ingredient in French fries.
Almost one in 10 thought fries -- or "chips" as they're known to Britons -- were made of oil, and other guesses included eggs, flour and apples.
A similarly surprising 37 percent of children did not know that cheese was made mostly of milk.
"It sends a shiver down my spine to discover that so many children don't even know what chips are made of," said BHF director general Peter Hollins.
"This campaign is about talking to children in their language and sparking their curiosity so that they think about what they eat and start demanding healthier options."
The British Heart Foundation (BHF) launched a poster campaign Monday depicting common ingredients in hamburgers, hot dogs and chicken nuggets in an effort to get children thinking about what they are eating(AFP/Illustration)
YUMMMMMM! GORY CONNECTIVE TISSUE!
36 percent of eight- to 14-year-olds did not know that potatoes were the main ingredient in French fries.
Just wow.
They are?!?
The hamburger and hot dog manufacturers should counter with ads showing what vegetables are made of...you know, dirt, manure, fertilizer chemicals, ditch water...
Now, if you go after hamburgers, hot dogs, and chicken nuggets, be an equal opportunity junk food smasher, and go after native junk food such as fish and chips and meat pies as well.
The British have their own equally greasy (or even mroe so) junk food. Fish chips, meat pies, sausage rolls, to name a few.
You lot! Drop that burger! Have some blood sausage instead...
The British do have a problem with junk food and the children not knowing what good food actually is. I see it every day. For example, here in Scotland, Coke is called 'Juice'. I often like to ask people which tree Coke grows on to see what they'll say... Bad diet is a really bad problem.
,,, exotic diet supplement BUMP :)
The really scary part is the words BRITISH FOOD in the same thought. If it wasn't for fish and chips they'd still be eating boiled tree bark.
Silly Brits. :-)
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