[Morgan in Denver]

The simplest would be just telling the truth, not the truth seen through their biased eyes. This is why they will have such a hard time turning their fall around. They could follow FNC's lead in providing both sides as fairly as possible, but that goes against everything they believe in and stand for. 

Their editorializing of the war in Iraq alone just proves they may not be able to turn things around.  How does a newspaper become fair and balanced when everything they stand for is antiwar and anti American?  If they really believe a lie is the truth, there's no way they can become fair or balanced.

[Miss Marple]

That's why they need to concentrate on the local neighborhood news. It is a lot harder to politicize a kids' volunteer project, a neighborhood block party, or high school sports.

You have to get them to withdraw from national and international news for the most part.

It is my contention that ALL papers can only survive if they go to the covering the stuff that isn't usually on the internet...and that is LOCAL stuff. And coupons.

Of course, I am looking at this from the point of view of establishing a successful business. I fear a great many newspeople would find this type of coverage unimportant and boring, and therefore will continue on their present course.

My theory rests on the one thing that will get people to buy papers: seeing their name and/or picture in it (or even more important, their child's). This is the only thing I can see that would get a person interested in buying a paper. All other news is found faster on the internet and cable news.