You’ve hit it - they’re SPOILED.
For example, in what other country in the world are people worried about their “carbon footprint”?
Most places, people are worried about providing for their families, or how they can avoid being “disappeared” for crossing the wrong gov’t official.
We’ve got too many spoiled punks (and companies) in this country that don’t have anything “real” to worry about.
These two punks who started Google are worth 13 billion each depending on Google stock price. They are very hi IQ and not spoiled. But if they believe this alt-energy stuff so much then they should each kick in 5 billion to a foundation to fund cutting edge alt energy products. Other rich big mouths (Warren Buffet) can do the same. So can Barbara Streisand and the Hollywood crowd
Talk is cheap
Let them put their money on the table
If they kick in five they have eight billion left which is more than enough