I’ll go out on a limb here and state that Kwanzaa is being kept alive by Whitey. The PC types and the marketing types want to keep it going for whatever they can squeeze out of it.
And Swahili is infamous for being the lingua franca of the East African slave trade.
Some whites probably pretend to support Kwanzaa out of fear of being called racist if they don't, and others probably support it for real because of the socialistic flavor of the messaages Kwanzaa propagates.
lol, Whitey? um, you do realize white people are allowed on here too, right?