[ejonesie22]

The irony to all this is the fact the JCP is no where near trendy enough for the gay crowd. Their primary market has been low and middle class with few exceptions. As a rule this group has had issues with the homo agenda, and rightfully so.

JCP fail indeed, you can’t spit in the face of you customer base in order to intice people who will never darken your doors no matter how much you try...

[Jack Hydrazine]

Spitting is their choice. Customers will respond accordingly.

[ReformationFan]

Indeed. Taking into account how wealthy the average homosexual male is, would he even consider using his considerably high disposable income(far higher than the average non-homo male who has things like a wife, mortage, car payments and children to worry about) to shop at Penney’s? Please.

I used to be a regular shopper at J.C. Penneys for dockers but no more.

[BookmanTheJanitor]

The irony to all this is the fact the JCP is no where near trendy enough for the gay crowd. Their primary market has been low and middle class with few exceptions. As a rule this group has had issues with the homo agenda, and rightfully so. JCP fail indeed, you can’t spit in the face of you customer base in order to intice people who will never darken your doors no matter how much you try...

wow...my wife and & I saw this in their catalogue and she said the exact same thing that you just wrote. It's an excellent point.