Posted on 09/18/2012 5:28:07 PM PDT by lowbridge
President Obama wants gamers in battleground states to vote early while they’re playing Madden football.
According to Ad Week, the Obama campaign had teamed up with Electronic Arts again to run ads on their video games in hotly-contested states leading up to Election Day. The campaign first did this in 2008.
“It was made clear in the last election that reaching consumers through video games makes a significant impact, so it’s no surprise to see this tactic used once again in such a competitive election,” Dave Madden, EA’s senior vice president of global media solutions, told ad week.
(Excerpt) Read more at cleveland.cbslocal.com ...
Time to boycott EA Sports.
Dumb. I don’t game, but a political ad would p*** me off if I was trying to play a game.
“I’m Barack Obama, and I approve interrupting your fun.”
Very cleaver. I wished Romney thought of it. I wonder if it is too late for Romney to hit the Amazon Instant Video arena. I guess this is the election where different strategies are going to happen.
There is no limit on how low these commie b*st*rds will stoop.
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