[magellan]

"These folks really use sound perfectly ... It is most effective to raise the sound level for an 'explosion' in a movie if you have a time of near-perfect silence before it. This ad does the opposite - as it will be playing after some very loud ads."

Great point. Also, it is not clear it is a political ad at first, so people are not likely to tune it out.

" I hope they also film a 'dinner table 2', 3, 4, etc., with different actors - some black, some Italian, Hispanic, etc. - so as to connect with each person in the audience."

That is a great idea. Put the Hispanic family version on Univision and Telemundo.

[AFPhys]

Personally, I would not put ONLY the “Hispanic version” on Telemundo, the “black version” on BTV (whatever it is called), etc... I would put all of them on a few times in all venues. That would emphasize that this scene has been going on all over America, in every household, of every demographic.