“I understand the $$/demo part. I didn’t realize gays made up that much of a (spending) demographic, compared to straights. I thought straights far out numbered gays - in overall numbers and in spending. We see how this *outreach* failed for JCP. “
Gays as a demographic group have a lot more money to spend compared to the average consumer.
Nah, that can’t be true if they are such a minor percentage of the total purchasers, what you are looking at is the forcing of companies to comply by PC attitudes of those that either are in charge or those that control the ink. It has little to do with reality...and who really cares except those that do...These companies are a bunch of jerks!
That is why only you and me can actually change things when they do this kind of activity - just quit buying from them. I know it may be a problem but just maybe it will stop all of this PC nonsense.
It really is just a continuation of the Political Correctness attitudes of the left so if you want to ignore them, you have to only support the companies that do NOT support them. I really hate to drop Amazon but if this is true, they are gone from my shopping list.
“Gays as a demographic group have a lot more money to spend compared to the average consumer.”
No, they don’t. What you mentioned above is nothing more than gay propaganda. A gay physcian assistant or middle-level manager makes no more money than a straight, single guy.