It was a feather in his cap. She has millions of followers but she herself only follows 8 other people. So her doing that added a a lot of cred to him in those circles.
He mysteriously was able to leave his job and fly around the country organizing riots. Everyone says Soros is paying him but I imagine a lot of people are lining his paypal account.
This is him and his Jabba the Hut friend Johnetta Elzie (Netta) who somehow snagged a post with Amnesty International soon after leading riots in Ferguson.
There is a picture of Deray in whiteface and drag going around the web but Google does a pretty good job of keeping it deleted. They only put his best face forward I guess.
https://twitter.com/deray