Sounds like Madison McQueen is the culprit and Cruz is just on the bill for publicity.
But IAMNAL.
“They got the wrong license, they put it on TV, they realized they shouldn’t have put it on TV, they called asking for permission, we said no, they didn’t come clean at that time and they kept broadcasting,” Audiosocket’s chief executive Brent McCrossen told GeekWire.com.”
“That’s why we took the approach we did, because the facts of the matter were so astonishing,” McCrossen said, referring to Audiosocket’s filing of a suit in a U.S. District Court in Seattle.”
“The lawsuit is seeking $2 million, according to The Seattle Times, charging $25,000 for each claimed breach of contract, plus damages. The Times reported that one of the ads aired on the Fox Business Channel 86 times. The “Best to Come” ad has been viewed on YouTube 12,000 times.”