Not satire, and yes the world is crazy.
BTW: if you stop and examine the current Apple plastic shopping bag, you gotta admit it’s pretty darned impressive for what it is. Now with the move away from plastic bags (prohibited outright in some jurisdictions), they’re trying to make a paper bag so good you’ll feel bad about discarding it.
They’ve gotten rid of the plastic bag. The last 2 bags were paper, with a cool woven handles... woven from paper, but look like woven cotton fiber.
I can’t blame them for trying to slap a patent on a bag. If the don’t do things like this, some patent troll will drag them into an East Texas Court on a patent infringement case... for a paper bag.