are you sure that he can get 70% of friends and family remember these are the ones that truly know him.
You have to figure they figure they get some benefit if he wins. Of course, they would have a much better chance winning at powerball or mega than they would hooking their wagon to this star, but if he’s going to “go for it” it doesn’t cost them anything to vote for the shlump. Assuming they have no integrity or honor.