I have a Hyundai coupe and not selling it to buy another car. The rest of them no problem.
Well if you dig deep like PEPSI for example it hard to avoid some of these products.
Even some Mom and Pop hotels are owned by the biggies
If everyone avoids advertisers when there’s a good replacement, the cumulative effect will be impressive. There’s no need to boycott if there’s no logical replacement. For example, it would be great if people who don’t already drive a Hyundai not buy one. Long term a “soft boycott” like that can be more effective.