Willow Trees are properly called Salix as a latin name for the flora. Originally, aspirin was derived from willow bark.
They didn’t call their medicine Willow. They didn’t call their medicine Salix. They didn’t get clever and call it Weeper’s Remedy.
They came up with a nice, respectable medicinal name: “aspirin”.
If the medical marijuana people cannot come up with a better name than “purple train wreck” for their medication, then I am not going to take them seriously, and I will think of their stuff as recreational stuff sold as medicine to 10% of their customers and as a Good Time Drug sold to 90% of their “sick” customers.
Marketing can work For you or it can work Against. you. If you sell “purple train wreck” as a medicine, then I laugh at you.
Their getting the name "Purple Train Wreck" out there so that when it eventually becomes legal for recreational use, and it will, this particular strain is recognized and has a customer base already built.
Nobody is going to line up to buy weed named "cannibin."
In the olden days you could buy over the counter BAYER ASPIRIN and BAYER HEROIN.
I don’t get to name anything lol.
Prior to the early 1900’s cannabis was simply called “cannabis”.
In fact, there are numerous medicinal cannabis products that do not use “strain names”. Sublingual drops, vapor cartridges, pills & topical creams & many other items are just of the medical cannabis products available to patients here in the state of Florida.