Keep in mind that in the previous decade, Friedman wrote a book entitled “The World is Flat.”
Following my last trip to WalMart I thought of a book title: “The World is Fat”.
That one was published in 2005. He followed it in 2008 with “Flat, Brown, and Stinky”. No, wait, that’s a cow pie. Maybe it was “Hot, Flat, and Crowded”, same thing.