A year of so ago while checking out the new vehicles in the dealership while waiting on a recall fix I saw a Jeep with a $65,000 price sticker. That’s insane.
Jeeps used to be one of the cheapest new vehicles, now they are no different................
At that price I'm guessing it was a Rubicon, which is optimized for off road use. It has a lot of invisible features that add to the cost like electronic disconnecting sway bars and locking front and rear axles.
If you want to buy the best production luxury sedans in the world, you're looking at hundreds of thousands of dollars. If you want the best, most capable production sports cars in the world, you're easily looking at millions.
Getting what is arguably the best, or at least one of the best, most capable production off road vehicles in the world for $65k is, by comparison, not that bad a deal.