The problem is that most of these attacks are done by a small handful of people making it look like there are thousands, There was a study not too long ago showing that 90% plus were astroturf projects, in other words it is FRAUD what they are doing to unsuspecting businesses.
In 2 or 3 days, no one will remember it happened.
As soon as you apologize you're admitting your 'guilt' and they control you.
This is a lose-lose for Lloyd's.
Those on the left will never forgive or forget what they did.
Those on the right will go elsewhere.