Trump won the Presidency by underspending every other campaign...
Bloomberg thinks he can buy it by spending more than every other campaign....
Because he's going after free stuff crowd, he can do it. Instead of traditional advertising though he should have mailed out free 2020 calendars by now featuring Bloomberg photos, free stuff advice, store coupons, and election dates, and follow up by mailing food treats every month. If you give free food to a Democrat one time, you can't get rid of them.