Well the more elegant name usually wins. Like Edison over Tesla?
Edison's loss to Tesla had nothing to do with their names. Edison advocated DC electricity, Tesla wanted AC. AC allowed the use of transformers making it much more efficient to send the power over long distances compared with DC. There are too many losses in the power lines with DC power, considering the technology of the time. The use of solid state 'inverters' now makes DC more efficient, but they were not available at the time.