Fox News has a big sad today.

CONTEXT – After months of promoting Ron DeSantis to become the 2024 GOP nominee, which includes the efforts of Rupert Murdoch (and family) via a multimillion-dollar Harper Collins book deal for the Florida governor; lengthy friendly interviews with DeSantis on every program; a full feature infomercial running on Fox News to present him to the national audience; attendance by key program pundits at DeSantis donor events and campaign organization meetings; weeks of specific messaging coordinated with board member Paul Ryan – and the consulting efforts of Karl Rove with the DeSantis operation; they are just not able to move the needle.

With the DeSantis book launch officially taking place today, Fox News Corp sends Brian Kilmeade to Florida to assist the DeSantis operation.  Producers used the entire Fox and Friends morning programming to support the intent and Ron DeSantis’s ‘big day’. [See Long Video Here]  However, when Brian Kilmeade broadcasts live from the Metro Diner in Ponte Vedra beach to promote the DeSantis narrative, the diners at the venue did not go along with the anticipated narrative. {Direct Rumble Link}

What follows in the live broadcast becomes a hilarious exhibition in how media-driven astroturf propaganda runs directly into the reality of the situation.  It really is quite funny to see the escalating desperation of Mr. Kilmeade as he asks whether the audience supports Donald Trump or Ron DeSantis for the 2024 GOP nomination and cannot find anyone who puts DeSantis first – even the lady wearing the DeSantis T-shirt supports Trump first. 

WATCH: