That is the point!
Conservatives are disgusted by Fox TV yet watch Fox News more than any other news outlet.
If those same conservatives would voluntarily turn off Fox News a couple days per week, maybe the conservative base of Fox News viewers could bring pressure to bear on Murdock to clean up the other half of his empire, Fox TV.
Fox TV does not reflect the values of the average viwer of Fox News. This is a chance to influence that programming.
If lots of folks just don't watch the show in question, it will die. I don't believe I've ever seen anything on regular FOX except NFL Football and King of The Hill when it was a new show.
Good luck!
The people who watch Fox Broadcasting wouldn't watch a news program if it was the only thing on TV.
The only thing that I watch on Fox Broadcasting is Fox News Sunday. When it comes on, most of the regular Fox Broadcasting viewers are probably sleeping off a hangover.
Frankly, I don't give a damn what Ruppert Murdoch does, as long as he doesn't cut loose Fox News.
Not this conservative. I generally stay away from the national news programs. I prefer local news. For anything national, I'll read the newspaper and/or internet sites (such as FR).