Sure is. Hawass is more a showman than anything else.
I will make King Tut into a real, living person for you, for everyone, he said, smiling hugely.
Is he gonna clone him?
Hawass is very competent, very bright, a great archeologist, has done a lot for Egypt in this area, a showman, and also a "publicity hound", which is not really bad in general, because it brings much needed funds, by keeping the Egyptian antiquities in front of people.
But when he starts making statements that will kill the goose laying the golden eggs: the tourists, who bring the $$$$, he is letting his own ego overtake everything else, and is hurting his cause.