Well, I don't, and I'm very familiar with Barbacle's writing from that period.
The 'lie' is a damnable lie because it is offered to give authority (therefore, false authority) based on the special knowledge and exposure of the speaker.
So it's a form of rhetorical 'cheating'.
If you read fully through the posted article, you'll see that the columnist was using the questionable quotes to cluck about "male testosterone", in a column on a road rage incident. An anti-man column? Ho hum.