Sounds gay to me.
Yeah, sounds gay to me, too.
Hammer and chicken? Sounds sado to me. I think choking the chicken would have more therapuetic value.
Your suspicions would appear to be correct - further into the article:
According to the 1998 protocol manual obtained by the Press, leaders are told the exact language they are to use when talking to initiates, right down to when they are supposed to pause in the middle of a sentence. When greeting a new member, the staff is told to "get in his face, hard and clear," and to "hold it for 15 to 30 seconds." Some training centers use buckets instead of toilets, which have "more therapeutic value in terms of dealing with shame." Activities include feelings exercises where the men are encouraged to growl and shove each other's shoulders. "Cock Talk" is when the men put on their "dancing clothes," meaning get naked, and pass around an erect phallus made of wood. Whoever holds the penis gets to share his sexual past or issues. ...
At one point, says Mary, her husband and the other men were blindfolded and marched into a large room, where they were told to take off their clothes. Drums were beating in the background, and when the men were told to remove their blindfolds, "he saw 50 or 60 naked men dancing on a stage in a circle," she says. "They call this 'The Dance,' and my husband said they started playing rock and roll music and some of the men were just dancing like they were obsessed." This moment, however, paled in comparison to how uncomfortable Mary's husband felt the following day. "They were all in the sweat lodge on Sunday," she says, "which he actually enjoyed. It was the first moment he had to relax in days after going through such a high-drama weekend where they pound you to reveal your deep, dark stuff. So, everyone was sitting Indian-style in a big circle in the lodge when the man leading the group said, 'If you wish, you may reach over and grab your brother's dick. If your brother doesn't want your hand there, he can remove it.' Well, my husband told me he just froze. And from that point on, he just wanted out."