Posted on 06/25/2008 5:02:39 PM PDT by Aristotelian
LONDON (Reuters) - Scientists have identified a primitive area of the brain that makes us adventurous -- a finding which may help explain why people routinely fall for "new" products when shopping.
Using brain scans to measure blood flow, British researchers discovered that a brain region known as the ventral striatum was more active when subjects chose unusual objects in controlled tests.
The ventral striatum is involved in processing rewards in the brain through the release of neurotransmitters like dopamine.
Scientists believe the existence of this age-old reward mechanism indicates there is an evolutionary advantage in sampling the unknown.
(Excerpt) Read more at news.yahoo.com ...
Does this explain the Obama phenomenon? Massive releases of dopamine?
So much for "curiosity killed the cat."
Obama-ites are just idiots. No explanation needed there.
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