http://pr.wikia.com/wiki/Ivy_Lee
Ivy Ledbetter Lee (1877-1934) is considered by some to be one of the modern founder of modern public relations, along with Edward Bernays.
From PR notoriety Lee gained during the 1906 anthracite coal strike, in December, 1914, he was hired as personal advisor to the wealthy Rockefeller family were being savaged in the press for their strike-breaking, anti-union reputation, gained after the 1914 Ludlow, Colorado massacre of women and children sleeping in tents in the Rockefeller-owned mining operation there.
Humorist Robert Benchley was said to have mocked Lee for seeming to suggest “that the present capitalist system is really a branch of the Quaker Church, carrying on the work begun by St. Francis of Assisi.”
But Lee’s advice to industrialist John D. Rockefeller, Sr. (1839-1937) truly helped soften the image of both he and his family. Rockefeller, who was very eld allowed himself to be filmed playing golf and giving away dimes to children. By the time of his death in 1937, it was said more people remembered Rockefeller’s dimes than the massacre.
First Sharpton had better polish up history’s bad memory of 7 New Yorkers killed at Freddy’ s Fashion Mart.