Somesuch produced the ad for Grey, a part of the advertising giant WPP. It was first shown at the Consumer Electronics Show in Las Vegas earlier this month in a presentation fronted by Marc Pritchard, the chief brand officer of Procter & Gamble, Gillette's parent company - a display of how keen the multinational is on the new campaign.
The commission for Gehrig was itself consciously social activism on the part of P&G, who found her through Free the Bid, a non-profit which tries to raise the profile of female and non-white advertising directors.
Very importantly, this Gillette thing seems to have been initiated by corporate P&G. Any boycott of Gillette products won't impact the global bottom-line. But P&G is 54 brands. If anybody wants to strike a cost for this activism, the proper target is the P&G universe.
Thanks for the list. Unfortunately we only use Cascade, Swiffer, and Gillette products from P&G. I say unfortunately because they’re the only P&G products we will be able to boycott. There are lots of equivalents out there that just sell products and not SJW causes.
The commission for Gehrig was itself consciously social activism on the part of P&G, who found her through Free the Bid, a non-profit which tries to raise the profile of female and non-white advertising directors.
The smartest thing the Demofascists ever did was take over the corporate world. We are truly outflanked now. Even when we “win” with Trump our “allies” would rather sleep with the enemy Democrats than support who we elected and his platform. I always thought the Uniparty talk was tin foil hat stuff but here we are with bipartisan Never Trumpism.