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Grocery stores that stock Bud Light are planning to shrink the shelf space allotted to the nation’s formerly top-selling beer — by nearly 20% in some parts of the country — after sales tanked following a boycott over its advertising partnership with trans influencer Dylan Mulvaney. The Anheuser-Busch brand — which was knocked off its perch this year by Modello after more than two decades at the top — will be squeezed out as store managers rearrange the alcoholic beverages section to give more precious real estate to better-selling beers, according to Bloomberg News. “Anheuser-Busch’s beers will lose a range...

Hello, dolls! Transgender influencer Dylan Mulvaney has wriggled back into the spotlight to celebrate a second year cosplaying a biological female. The great brand-destroyer teased 10-million-plus TikTok followers this week with a 'surprise.' But did anyone anticipate the assault on eyes and ears that was about to be unleashed? Titled 'Days of Girlhood,' it was a music video no one asked for, named after the viral TikTok chronicle of Mulvaney's male-to-female gender transition. That social media series hit all of the classic sexist tropes: women are addicted to clothes, cry when they see bugs, regularly frolic in meadows and can't...

PALM BEACH. FL — In a surprise move, former President Donald Trump endorsed Bud Light as the "Official Beer Of MAGA" and announced trans icon Dylan Mulvany as his running mate in the 2024 election. "Dylan Mulvaney is the greatest woman, the most fantastic woman, anyone who doesn't think so is a total RINO," said Trump at the announcement. "When you think of making America great, you think of baseball, Donald Trump, drinking Bud Light, and Dylan Mulvaney. We're going to take America back, believe me." The controversial pick was met with immediate applause from the crowd at Trump's...

WASHINGTON (TND) — Transgender activist Dylan Mulvaney was named to Forbes Magazine’s “30 Under 30” list this week. The list commemorates “young movers and makers changing the world,” according to Forbes. It has formerly featured figures such as singer Miley Cyrus and disgraced tech entrepreneur Sam Bankman-Fried. Sharing the news with her nearly 2 million Instagram followers, Mulvaney said the designation was a dream come true

“This was one single can given to one social media influencer,” the letter states. “It was not made for production or sale to the general public. This can is not a formal campaign or advertisement.”We now know that wasn't true. According to Steven Crowder's investigative team, a financial document has been uncovered that shows Bud Light paid $185,000 to Mulvaney, making the relationship the very definition of formal.

An Indiana bar is begging for civility after vowing to kick paying customers out for trashing Bud Light for its promoting transgenderism with a social media ad sponsored by Dylan Mulvaney, a former gay man who now dresses as a woman. This month, Bud Light partnered with Mulvaney — a transgender activist who has risen to corporate leftist stardom with his viral TikTok videos chronicling his day-to-day “transition” to a woman. In response, Anheuser-Busch has faced intense backlash despite efforts to seemingly walk back the pro-transgender campaign. One such bar, Fairfax Bar & Grill in Bloomington, Indiana, immediately got behind...

Dylan Mulvaney, a young man who has been impersonating a teenage girl for the past two years, was named "Woman of the Year" by Virgin Atlantic Attitude Awards (a partnership of Virgin Airlines and Attitude Magazine--a bi-monthly celebrating the gay lifestyle). Editor Matt Cain called Mulvaney "a truly remarkable person who has had a surreally large impact in the advertising world. Her appearance on a can of Bud Light Beer ignited a boycott that knocked the brand off its top spot in the market and cost the company 30% of its market share. No single advocate for temperance has ever...

A man is not a woman. A man is not Woman of the Year. Yet, here we are.At an awards ceremony in the U.K., Virgin Atlantic Attitude Awards named Dylan Mulvaney, an American transgender activist and social media influencer, as Woman of the Year. The ceremony was for an LGBT magazine for the U.K. and Europe. Mulvaney attended the ceremony. When he accepted the award, he said that it has been 560 days since he started transitioning. That’s a long grift for social media. Dylan said some people “don’t see me as a woman at all.” Boos came from the...

Gay lifestyle magazine Attitude is facing backlash after naming transgender influencer Dylan Mulvaney as its 'Woman of the Year.' The US TikTok star, who documented her transition on the video sharing platform last year, accepted the title this week at the Virgin Atlantic sponsored awards bash in London. But critics slammed the decision, accusing the awards of 'gaslighting women everywhere' with prominent feminist campaigner Maya Forstater calling it an 'insult.' In her acceptance speech Mulvaney said being honoured with the gong 'from a queer publication' 'means so much more to me.' She said: 'Some see me as the woman of...

Frustrated former employees of Anheuser-Busch complained that “incompetent” leadership at the beer company had cowered in fear to the criticism it faced for partnering with Dylan Mulvaney last April, and should’ve doubled down in supporting the transgender influencer. “I really wish that we had stuck to our guns and said: ‘We did this; beer is for everyone; get over it,'” one ex-employee told The Guardian. The media outlet spoke to several former employees on the condition of anonymity about their experience working for the beer giant while they dealt with “one of the biggest boycotts in US history.” Bud Light...

Bud Light, which has been displaced as the nation’s top-selling beer following the Dylan Mulvaney fiasco, is in danger of falling farther behind its rivals when retailers reset shelf space this fall. Wholesalers, industry experts, and a former Anheuser-Busch executive told ABC News on Friday that Bud Light could lose refrigerator space at retailers such as Walmart and 7-Eleven. “During a busy shopping period on a Friday or Saturday night, if you don’t have the beer available cold on the shelf, consumers pick something else,” former Anheuser-Busch InBev executive Anson Frericks told ABC News. Frericks said that shelf space is...

Bud Light’s sales are still floundering months after its disastrous partnership with transgender TikTok star Dylan Mulvaney — and drinkers of America’s former top-selling beer are “just lost forever.” “You see Bud Light still just stubbornly down around 30% in volume compared to last year, which is where it’s been since May or June,” Beer Business Daily publisher Harry Schuhmacher told Fox News Digital Friday. “That tells me that this is quasi-permanent, meaning those consumers are just lost forever.” Schuhmacher’s remarks come less than a month after it was revealed the Anheuser-Busch InBev-owned company had won back 15% of its...

YouTuber MrBeast and TikTok star Dylan Mulvaney took hop top honors at the 2023 Streamy Awards, dubbed “creators’ biggest night.” The Streamys aim to celebrate excellence in online video and the creators behind it, and 2023 marks the 13th iteration of the awards ceremony. MrBeast won Creator of the Year, while Mulvaney took home the Breakout Creator award. “532 days ago, I made a coming-out video that turned into my ‘Days of Girlhood’ series, and my life has been changed for the better,” Mulvaney said in her speech. “But on the flip side, there’s also been an extreme amount of...

Former champion gymnast Jennifer Sey laughed at soccer all-star Megan Rapinoe over her recent comments shrugging off the ability of trans athletes participating in women's sports. ... 1986 U.S. National Gymnastics gold medalist .. cited a 2017 match between the U.S. Women's Soccer team and a team made up of 15-year-old high school boys and how the pro-athletes were defeated by the group of male adolescents. ... the best women's soccer team in the world lost to 15-year-old high school boys, how - why was that? How did that happen?" Sey posed to Rapinoe. "An average high school boys team....

Modelo Especial knocked off Bud Light from its decades-long perch as the nation’s top-selling beer in the wake of the Dylan Mulvaney controversy that sparked a boycott of the Anheuser-Busch brand. Sales of Modelo at groceries and beer stores for the year outpaced Bud Light — the first time the brand has beaten Bud Light on a year-to-date basis, according to the latest data from NielsenIQ, whose figures were first reported by CNN. Modelo, which is distributed in the US by New York-based Constellation Brands, had an 8.34% share of dollars spent on beer compared to 8.28% for Bud Light...

BLOGIt's official! Bud Light is no longer No. 1! And your new champion: Modelo Especial, who has slid into the first place spot as America's top-selling beer. (Photo Illustration by Mario Tama/Getty Images) (Photo by Drew Angerer/Getty Images) It’s official, ladies and gentlemen! Bud Light is no longer No. 1! And your new champion: Modelo Especial. They have slid into the first place spot as America’s top-selling beer over Bud Light, who has been in turmoil ever since the Dylan Mulvaney fiasco. Over the course of 2023, sales of Modelo at grocery and beer stores have surpassed Bud Light‘s, according...

Kid Rock was allegedly spotted at a concert drinking a Bud Light this week, only months after the conservative rocker helped spearhead a boycott of the brand with a viral video of him gunning down cases of the beer. The images, which appeared to have been taken without his knowledge, generated mockery across social media, with users accusing him of being a hypocrite for trashing the brand and then consuming it just a short while later. TMZ published video of Kid Rock while he was at the Skydeck venue in Nashville, Tenn., for a Colt Ford performance on Thursday. The...

A conservative nonprofit filed a federal civil rights complaint against Kellogg's on Wednesday, accusing the cereal brand of 'unlawful' diversity policies and 'sexualizing' its products. This is the second complaint this week against the company by America First Legal, a nonprofit headed by Stephen Miller, a former adviser to Donald Trump. America First Legal wrote to the U.S. Equal Employment Opportunity Commission (EEOC), claiming Kellogg's hiring based on race and gender violates anti-bias laws. The group claimed Kellogg's 'hiring, training and promotion practices are designed to achieve a balance based on race and sex that violates the federal law banning...

Anheuser-Busch InBev, the global beer-making giant, reported a sharp drop in sales and profit in the United States, as it counted the cost of a conservative-led boycott of Bud Light after the company’s collaboration with a transgender influencer. Anheuser-Busch said that its revenue in the United States fell more than 10% last quarter, versus the same period last year, “primarily due to the volume decline of Bud Light.” Operating profit at the U.S. unit dropped by nearly 30%. Bud Light has faced a backlash from conservative commentators and celebrities after Dylan Mulvaney, a transgender influencer, posted a promotion for the...

Bud Light suffered another dramatic weekly plunge in sales in the wake of the Dylan Mulvaney fiasco — accelerating the end of the brand’s reign as the nation’s top-selling beer faster than anticipated, according to industry sources. The Anheuser-Busch brand saw sales plummet 26.8% during the week ended July 22 — slightly worse than Bud Light previous week’s decline of 26.1%, according to data from NielsenIQ and Bump Williams Consulting. The dropoff continued a catastrophic trend since Bud Light partnered with the trans influencer April 1 — which sparked backlash and boycotts in conservative regions of the country. Meanwhile, sales...