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Toyota discontinues Scion after years of slumping sales
Associated Press ^ | Feb 3, 2016 11:32 AM EST | Dee-Ann Durbin

Posted on 02/03/2016 10:19:03 AM PST by Olog-hai

Toyota is killing its Scion brand after years of slumping sales.

Beginning in August, 2017 model-year Scion vehicles will be rebadged as Toyotas. The FR-S sports car, iA sedan and iM 5-door hatchback, as well as the C-HR, which recently debuted at the L.A. Auto Show, will be a part of the Toyota line-up. The tC will have a final release series edition and end production in August, according to Toyota Motor Corp.

Scion was formed in 2003 to attract younger buyers. [...]

But there were multiple problems. The Millennials that the Scion was aiming for held back on big acquisitions during the recession, and when they did buy, they were just as happy to buy Toyotas. Scion's small, oddball lineup never connected with buyers and they were a bit more expensive. ...

(Excerpt) Read more at hosted.ap.org ...


TOPICS: Business/Economy; Travel
KEYWORDS: scion; toyota
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Certainly didn’t help that the iQ cost several thousand more than even a Corolla L. And that placed the smaller Yaris even cheaper.
1 posted on 02/03/2016 10:19:03 AM PST by Olog-hai
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To: Olog-hai
No more toasters?


2 posted on 02/03/2016 10:25:09 AM PST by CivilWarBrewing (u)
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To: Olog-hai

It was a brand which might have sold well in urban areas, or in Europe. But frankly, it just didn’t have much appeal. It was the car you’d buy your daughter for college, and she’d bring it back after one year and hand it back to you.


3 posted on 02/03/2016 10:25:58 AM PST by pepsionice
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To: CivilWarBrewing

The xB was for Extra Boxy.


4 posted on 02/03/2016 10:26:31 AM PST by Yo-Yo (Is the /sarc tag really necessary?)
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To: Olog-hai
Test drove one once and really liked the high head room. But it was pricier than either a Nissan Versa or Honda Fit, which I eventually bought with similar headroom.

Not only did these competitive models do more in terms of seat configuration, but the Scion dealer didn't think I was a serious buyer because I didn't fit the millennial profile and treated me accordingly.

5 posted on 02/03/2016 10:26:55 AM PST by Vigilanteman (ObaMao: Fake America, Fake Messiah, Fake Black man. How many fakes can you fit into one Zer0?)
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To: Olog-hai

“Toyota discontinues Scion after years of slumping sales”

I wish they’d bring it back. I really like White Fang
and Black Tooth. Oh, wait. You said “slumping,” not “Soupy.” Never mind.


6 posted on 02/03/2016 10:29:55 AM PST by sparklite2 ( "The white man is the Jew of Liberal Fascism." -Jonah Goldberg)
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To: Vigilanteman

Don’t you hate that? I went to a Mazda dealer in Dallas once and must not have looked the part. He wouldn’t even tell my what he’d give me for my trade-in unless I signed a contract to buy. When I objected, he said the only reason I came in was to get an estimate on what my car was worth. The salesmen snickered at me as I left. I drove a couple of miles down the street to the Mercury dealer and bought a Bobcat. A few months later, I bought another Bobcat for my wife. Eat it, Mazda.


7 posted on 02/03/2016 10:34:06 AM PST by sparklite2 ( "The white man is the Jew of Liberal Fascism." -Jonah Goldberg)
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To: Olog-hai

http://www.adultswim.com/videos/assy-mcgee/no-haggle-no-hassle/


8 posted on 02/03/2016 10:34:34 AM PST by Hillarys Gate Cult (Liberals make unrealistic demands on reality and reality doesn't oblige them.)
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To: sparklite2
It’s all about the funny green pieces of paper.


9 posted on 02/03/2016 10:36:26 AM PST by Olog-hai
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To: Olog-hai

Scion was an interesting idea - sell a hip, cool car that doesn’t bring as much profit to youngsters to make them brand-loyal as they grow. The problem is that a Corolla will work as well as any Scion will.

I did like the xB design, and the Nissan Cube that followed it. Those types of cars are all over Japan.


10 posted on 02/03/2016 10:37:58 AM PST by struggle
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To: sparklite2

That’s one brand I avoid. Best not to buy something named after the Zoroastrian god.


11 posted on 02/03/2016 10:38:47 AM PST by Olog-hai
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To: sparklite2

Some evening, you and your Mrs. need to drive the Bobcats over to that Mazda dealer just to say hello. :->


12 posted on 02/03/2016 10:38:58 AM PST by Vigilanteman (ObaMao: Fake America, Fake Messiah, Fake Black man. How many fakes can you fit into one Zer0?)
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To: Olog-hai

Oh, you mean those paper scraps Soupy told me to gather as my parents slept and send in to him? I never heard back from Soupy, but my Mom got real angry when Dad accused her of taking them. I thought, what the heck? Or as White Fang would say, “Loo-oo-OOOoooh.”


13 posted on 02/03/2016 10:40:24 AM PST by sparklite2 ( "The white man is the Jew of Liberal Fascism." -Jonah Goldberg)
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To: Olog-hai

The wise men from the east who gave gifts to Baby Jesus were Zoroastrians.


14 posted on 02/03/2016 10:42:59 AM PST by Kirkwood (Zombie Hunter)
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To: Olog-hai

Do you have a problem celebrating
Easter, named for Eastre,
the Teutonic goddess of Spring?


15 posted on 02/03/2016 10:43:51 AM PST by sparklite2 ( "The white man is the Jew of Liberal Fascism." -Jonah Goldberg)
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To: sparklite2
Mazda dealers, at least in the US, seem to always have had that attitude.

In the 1980s, my supervisor at my first job out of college was furious when she went to buy a Mazda. The dealer was trying to charge her a premium over list, because they had the only ones in the area. She went someplace else.

And when the Miata sales took off, dealers across the US did the same thing, much to the chagrin of Mazda corporate, probably because they advertised the list as X, and potential customers were being quoted X+.

16 posted on 02/03/2016 10:46:57 AM PST by Calvin Locke
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To: Kirkwood

So many scholars say and certain early writers associated with Christianity.

The term “Mazdayasna” means “worship of (Ahura) Mazda”. The term “Behdin” means “the best religion”, which Islam appropriated.


17 posted on 02/03/2016 10:49:31 AM PST by Olog-hai
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To: sparklite2

Jesus died on the Passover.


18 posted on 02/03/2016 10:50:18 AM PST by Olog-hai
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To: Olog-hai

Sorry to hear that.
Prayers for the family.


19 posted on 02/03/2016 10:51:46 AM PST by sparklite2 ( "The white man is the Jew of Liberal Fascism." -Jonah Goldberg)
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To: sparklite2

And he came back to life three days later.


20 posted on 02/03/2016 10:52:12 AM PST by Olog-hai
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