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Sarah Palin made masterful use of television to spread her brand‎
The Kansas City Star ^ | Mary McNamara, The Los Angeles Times

Posted on 12/21/2010 1:09:06 PM PST by 2ndDivisionVet

Sarah Palin.

They have become two of the most incendiary words in the English language, right up there with WikiLeaks and obesity epidemic. "Sarah Palin." Say it, write it and evoke instant wrath or rapture. In the last year, she's become not so much a person or even political figure as a brand, a rhetorical franchise of multimedia proportions. Summoning a working mother's multi-tasking skills, Palin spent 2010 puttin' it out there on all the platforms, from book publishing to Twitter, but television is her home base.

Here's a woman who quit her job as governor of Alaska to pursue a career in television - first as a commentator for Fox News, then as the star of her own reality series, "Sarah Palin's Alaska." Here's a woman straddling two worlds, a frontier filled with rifles, snowmobiles and fishing expeditions, and a meta-media landscape into which she sent her daughter Bristol as a safe-sex emissary and a "Dancing With the Stars" contestant. Here's a woman who understands that the here and now of American politics is not so much transparency as it is familiarity, that the message is nothing without the medium and you don't need to be a leader if you can be a symbol.

A lesson she learned from President Obama.

Like Palin, Obama got his big break on TV. In 2004, a virtually unknown candidate for U.S. Senate delivered a rousing speech, and a star was born. He was young, he was handsome, he uttered stirring words with conviction. Sensing his moment, Obama unrolled a personal story that spoke to many - a fatherless boy with roots in two races who projected serene resolution, familial dedication and a Rat Pack-like cool. Americans wanted change; he made change look easy. In four years, he was president....

(Excerpt) Read more at kansascity.com ...


TOPICS: Music/Entertainment; Politics; Society; TV/Movies
KEYWORDS: 2012; freepressforpalin; obama; palin; sarahpalin
I resent the comparison, but does she have a point, or not?
1 posted on 12/21/2010 1:09:11 PM PST by 2ndDivisionVet
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To: 2ndDivisionVet

Antidote - my daughter’s formerly Palin hating girlfriend thinks she’s OK now due to her reality show.


2 posted on 12/21/2010 1:10:56 PM PST by skeeter
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To: 2ndDivisionVet
ineluctable

3 posted on 12/21/2010 1:11:29 PM PST by E. Pluribus Unum (DEFCON I ALERT: The federal cancer has metastasized. All personnel report to their battle stations.)
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To: 2ndDivisionVet

I resent the comparison, but does she have a point, or not?

____________________________________

She does not. She’s a concern troll.


4 posted on 12/21/2010 1:12:27 PM PST by Responsibility2nd (Yes, as a matter of fact, what you do in your bedroom IS my business.)
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To: skeeter
my daughter’s formerly Palin hating girlfriend thinks she’s OK now due to her reality show.

That's what it's come to. People who watch these shows shouldn't be allowed to vote. I'm a Palin fan, but I think going on lamestream TV should be beneath her.

ML?/NJ

5 posted on 12/21/2010 1:13:42 PM PST by ml/nj
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To: 2ndDivisionVet

Quit as Governor to pursue a television career? Oh, shut up already. They never get it right do they?


6 posted on 12/21/2010 1:30:33 PM PST by ReneeLynn (Socialism is SO yesterday. Fascism, it*s the new black. Mmm Mmm Mmm.)
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To: Responsibility2nd

7 posted on 12/21/2010 1:30:39 PM PST by UCANSEE2 (Lame and ill-informed post)
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To: ml/nj

Why?


8 posted on 12/21/2010 1:31:57 PM PST by ReneeLynn (Socialism is SO yesterday. Fascism, it*s the new black. Mmm Mmm Mmm.)
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To: ml/nj
I'm a Palin fan, but I think going on lamestream TV should be beneath her.

In today's world, if you don't make yourself known on lamestream TV, you won't ever be President. TV is where most of the campaigning is done.

Ronald Reagan was known primarily as a star of lamestream TV.

9 posted on 12/21/2010 1:34:10 PM PST by UCANSEE2 (Lame and ill-informed post)
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To: 2ndDivisionVet

She shoots, mushes across the ice pack, pans for gold, and logs trees.

I am in love and in awe all at the same time.


10 posted on 12/21/2010 1:43:24 PM PST by Free Vulcan (The cult of Islam must be eradicated by any means necessary.)
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To: ml/nj

People who watch these shows shouldn’t be allowed to vote.

<><><><

LOL. But those who star on them can not only vote but also run for prez? That’s funny.


11 posted on 12/21/2010 1:51:33 PM PST by dmz
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To: 2ndDivisionVet

I think the Palin 2012 game plan is taken straight from Axelrod and Plouffe.

Except she wants to rally real Americans instead of left wing dirtballs.


12 posted on 12/21/2010 1:52:22 PM PST by Jim Noble (It's the tyranny, stupid!)
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To: onyx; Josh Painter; DBeers; reformed_dem; Right Wingnut 2; Robert Drobot; death2tyrants; caww; ...

Ping!


13 posted on 12/21/2010 5:12:44 PM PST by 2ndDivisionVet ("You don't have a soul. You are a Soul. You have a body." CS Lewis)
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To: 2ndDivisionVet
Here's a woman who quit her job as governor of Alaska to pursue a career in television

Complete lie.

14 posted on 12/21/2010 5:29:40 PM PST by Virginia Ridgerunner (Sarah Palin has crossed the Rubicon!)
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To: 2ndDivisionVet

Mush you doggies...Woo...Hoo..


15 posted on 12/21/2010 5:32:35 PM PST by McGruff
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To: 2ndDivisionVet

Considering the state of the Union, I am no longer sure that I care how she get’s there... as long as she does.


16 posted on 12/21/2010 5:40:43 PM PST by Gator113 (I'm voting for Sarah Palin, Liberty, our Constitution and American Exceptionalism.)
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To: 2ndDivisionVet
Obama, "Rat Pack cool?!?" No way 0bummer holds a candle to these guys! Photobucket
17 posted on 12/22/2010 1:53:49 PM PST by italyconservative (Can a corrupt throne be allied with you- one that brings on misery by its decrees? Psalm 34:20)
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To: 2ndDivisionVet

Sarah Palin is no symbol, she is the leader of the American People Power movement.

She is everything the socialist tyrants of the Lamestream media wish they’d never seen. She is easily the most astute and brilliant politician of the last 100 years.

Eat your heart out Mary McNamara!


18 posted on 12/22/2010 3:11:41 PM PST by editor-surveyor (Obamacare is America's kristallnacht !!)
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To: 2ndDivisionVet

Pelosi hires Spielberg to Rebrand Democrats

Lawmakers say she is consulting marketing experts about building a stronger brand. The most prominent of her new whisperers is Steven Spielberg, the Hollywood director whose films have been works of branding genius. Lawmakers said Spielberg has not reported to Pelosi with a recommendation.

Spielberg has been a power player in Democratic politics for years, working on everything from President Bill Clinton’s millennial celebrations to the 2008 Democratic National Convention. He endorsed Hillary Clinton in the last presidential race, but since then he’s helped fundraise for President Obama.

But, the news that he is advising the leading Democrat in the House on building a strong party brand would seem to be a different — and more expansive — role than Spielberg has played in the past.


19 posted on 12/22/2010 3:22:17 PM PST by roses of sharon (I can do all things through Him who strengthens me. Philippians 4:13)
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To: ReneeLynn

Why?

Because only Demcrats are allowed to shape our entertainment culture!

No Conservatives on TV, in Hollywood, music, Academia, the MSM, nothing!

We have ceded it all to the liberals.


20 posted on 12/22/2010 3:26:59 PM PST by roses of sharon (I can do all things through Him who strengthens me. Philippians 4:13)
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