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Dallas' Pizza Patron Uses Mexican Slang Deemed Offensive or Funny, Depending on Whom You Ask
Dallas News ^ | 19 March 2014 | SARAH BLASKOVICH

Posted on 03/22/2014 2:27:26 PM PDT by nickcarraway

Be careful about ordering Pizza Patron's La Ch!#gona pie in mixed company. The Dallas-based restaurant group is making enemies with the name of the new pizza -- a Spanish descriptor questionable enough that Pizza Patron is giving it curse-word treatment by using symbols in marketing materials.

The word "la chingona" loosely translates to an adjective like "bad-ass," explained several Spanish speakers, but it isn't a descriptor many were willing to utter aloud over and over.

"This is a word you use in a very relaxed atmosphere with people of your same age or background," said Victor Arriaga, deputy consul at the Consulate General of Mexico in Dallas. "If you're going to meet your in-laws for the first time, you probably wouldn't use it."

The brand director at Pizza Patron was more candid: Some of the franchise owners "hate" the name and have refused to sell the pizza, said Andrew Gamm, brand director at Pizza Patron. In fact, about 10 to 15 percent of the company's 90 stores have elected not to sell the La Ch!#gona Pizza when it becomes available at other stores on March 31.

(Excerpt) Read more at dallasnews.com ...


TOPICS: Business/Economy; Food
KEYWORDS: mexicantexas; pizza
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To: TigersEye
The “la chingona” is nothing compared to the puta pie!

Oh, don't tempt me. What I'm thinking would get me banned.

I will point out that puta in Nicaragua is not the same as in Mexico. Something like "completely" or "in total"

21 posted on 03/22/2014 3:51:30 PM PDT by ChildOfThe60s ((If you can remember the 60s.....you weren't really there)
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To: ChildOfThe60s

The “In Total” pizza. It’s more pie than you can eat! ;^P


22 posted on 03/22/2014 3:53:52 PM PDT by TigersEye (Stupid is a Progressive disease.)
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To: TigersEye
The “In Total” pizza. It’s more pie than you can eat! ;^P

Stop, you're killing me / grin

There is a word in Spain that means "dresser drawer", in Latin America the same word is a vulgarity. I am cheating, my daughter is fluent in Spanish and lived with a local (poor) family in Nicaragua for 3 months. I've been texting her for tips right now.

23 posted on 03/22/2014 4:03:40 PM PDT by ChildOfThe60s ((If you can remember the 60s.....you weren't really there)
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To: dfwgator

The same chain also takes PESOS in Dallas. Sadly I know this because my cousin was a seed investor in the chain.


24 posted on 03/22/2014 4:07:29 PM PDT by montag813
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To: dfwgator

Could maybe be translated to “The F#%k Yeah” Or the F#%king Big One.


25 posted on 03/22/2014 4:10:08 PM PDT by ifinnegan
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To: ChildOfThe60s
A turista can get in trouble real fast with poor language skills. ;-)

My Spanish is so limited I wouldn't even attempt it now.

26 posted on 03/22/2014 4:13:04 PM PDT by TigersEye (Stupid is a Progressive disease.)
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To: dfwgator

“El Mala Burro”


27 posted on 03/22/2014 4:23:30 PM PDT by Organic Panic
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To: TigersEye

http://pocho.com/chinga-pizza-patrons-slangy-ad-scares-the-squares/


28 posted on 03/22/2014 4:26:28 PM PDT by Dalberg-Acton
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To: Pearls Before Swine

chingadera es a la fuerte


29 posted on 03/22/2014 5:30:14 PM PDT by bunkerhill7 ("The Second Amendment has no limits on firepower"-NY State Senator Kathleen A. Marchione.")
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To: Pearls Before Swine

Yep. The first “meskin” cuss words I ever learned.


30 posted on 03/22/2014 6:36:33 PM PDT by VerySadAmerican (".....Barrack, and the horse Mohammed rode in on.")
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To: ChildOfThe60s

A taco in Spain is the sole of a shoe. It’s something else in a real gutter.


31 posted on 03/22/2014 6:38:35 PM PDT by VerySadAmerican (".....Barrack, and the horse Mohammed rode in on.")
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