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Coldplay to Torture Us All at the Super Bowl
Daily Beast ^ | December 4, 2015 | Amy Zimmerman

Posted on 12/04/2015 6:51:42 AM PST by C19fan

he Super Bowl is an annual celebration of Just Guy Things: homoerotic tight pants, dude-on-dude grappling, sports, balls, brews, and chili. Conversely, the Super Bowl halftime show is an incredibly flamboyant tribute to all things over the top, featuring big-name celebrities, elaborate pyrotechnics, and some of the best wardrobes (and wardrobe malfunctions) this side of the 2001 VMAs. No one has ever adequately explained the pairing of these two inherently disparate spectacles, and it’s difficult to imagine the Venn diagram of dedicated sports enthusiasts and people who are psyched to watch an extended Bruno Mars medley. Nonetheless we, the non-sports fans of America, are annually grateful for the Super Bowl halftime show, the saving grace of every game and the highlight of every Super Bowl party (also, a reassuring reminder that we’ve already made it through half of the Super Bowl).

(Excerpt) Read more at thedailybeast.com ...


TOPICS: Music/Entertainment; Sports
KEYWORDS: bowl; football; nfl; super
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To: Fightin Whitey
"Exactly what I thought. Instead it turns out to be another tiresome lefty ditz (and Lena Dunham supporter) who is apparently homo but decidedly not erotic. "

Lena Dunham...that figures.

She (Zimmerman) apparently likes the word homoerotic. She's used it to refer to duels in movies, and she claims that men throw tantrums if they're not the center of attention during conversations.

I bet she's beating off men with a stick./S

41 posted on 12/04/2015 8:19:28 AM PST by CatherineofAragon ("A real conservative will bear the scars...will have been in the trenches fighting."--- Ted Cruz)
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To: CatherineofAragon

I still do, quite the fruity description


42 posted on 12/04/2015 8:22:48 AM PST by advertising guy (............Radical. Islamic. Democrats, yeah.......that's the ticket !l)
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To: advertising guy

LOL

Transwhatever, maybe?


43 posted on 12/04/2015 8:38:35 AM PST by CatherineofAragon ("A real conservative will bear the scars...will have been in the trenches fighting."--- Ted Cruz)
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To: SamAdams76
My choice. Perry would put on a nice, relaxed energetic performance. If he was still living.
44 posted on 12/04/2015 9:32:35 AM PST by driftless2 (For long term happiness, learn how to play the accordion)
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To: Pilgrim's Progress

lol, I’d do that too (boot in the screen)


45 posted on 12/04/2015 9:32:45 AM PST by machogirl
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To: Rockingham

Actually the NFL really doesn’t care about the halftime show. They made their money selling the broadcast rights, the network likes a good halftime show, helps sell more ads. The league neither makes nor spends money on the halftime.


46 posted on 12/04/2015 9:38:23 AM PST by discostu (Up-Up-Down-Down-Left-Right-Left-Right B, A, Start)
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To: discostu

The precise terms of the deal between the NFL and the broadcasters are not publicly disclosed so it is impossible to know how payments to the NFL are structured and what obligations the NFL is under as to the halftime show. The economics of the things are indisputable though: the larger and better the TV audience the more the NFL can insist on getting paid. This gives the NFL a potent reason to put on a halftime show with the largest audience and the best possible advertising demographics.


47 posted on 12/04/2015 10:06:36 AM PST by Rockingham
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To: CatherineofAragon

She jus’ wanna be a dirty little fat girl too.

Lena’s envy.


48 posted on 12/04/2015 10:07:30 AM PST by Fightin Whitey
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To: C19fan

I want marching bands, trumpets, fireworks.
Not a whiny bunch like Coldplay.


49 posted on 12/04/2015 10:53:29 AM PST by minnesota_bound
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To: Rockingham

Actually up until this year when the NFL gave up their tax exempt status their books were opened and we knew quite a bit of the details of the agreements. And since no new contracts have been signed since then we actually DO know how payments to the NFL are structured and what obligation the NFL is under at the halftime show. And actually quite a bit of this was discussed in the aftermath of the wardrobe malfunction. Simple put, the NFL does not participate in the halftime show. It’s for the network and the stadium to work out, the network does most of the design and sign up, the stadium tells them whether or not that could actually work. The artists don’t get paid, and they also don’t pay (there was some talk by the league last year about making the artists pay, but that sunk fast).

The halftime show can’t actually generate enough money for the NFL to actually care. That’s part of why last year’s talk about making the artists pay died. The NFL pulls in 5 BILLION dollars a year on the TV contracts alone, and part of how they pull that off is the prize of the SB. It’s a big revenue and self promotion opportunity for the networks, it’s pretty much the only way they turn a profit on their NFL contracts. So the league leaves it alone, and lets the networks use it for themselves. That’s a big part of why CBS had The Who (providers of the theme songs for 4 CBS shows) a few years ago, it was a massive act of self promotion.


50 posted on 12/04/2015 11:10:38 AM PST by discostu (Up-Up-Down-Down-Left-Right-Left-Right B, A, Start)
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To: RinaseaofDs

“Starr brings ‘em up. Sets. Quick snap, a fake to Hornung, gives to Taylor and Jimmy hauls 4 Giants on his back into the end zone from the 5 yard line for his 3rd. Touchdown today!!!! Oh those Packers! They are now up 28-0!”


51 posted on 12/04/2015 2:10:56 PM PST by bobby.223 (Retired up in the snowy mountains of the American Redoubt and it's a great life!)
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To: C19fan
Andy Gill: 'Why I hate Coldplay' Pompous, mawkish, and unbearably smug, Coldplay have conquered the charts with the sonic equivalent of wilted spinach, argues Andy Gill. And in the process, they've poisoned an entire generation of British rock music
52 posted on 12/04/2015 2:17:59 PM PST by x
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To: discostu
You have reinforced my point. With the halftime show important and highly lucrative as a venue for a large slug of ads, it is under effective control of the network broadcaster. Consequently, the show is inevitably geared toward securing the biggest and best audience for the sake of higher network ad revenue.

Of necessity, that influences the choice of halftime acts, and behind those decisions is a legion of marketing experts and a mass of sophisticated audience studies. That is part of the fundamental expertise that sustains broadcast networks, knowing how to get eyeballs to watch TV shows and their ads, with advertisers assured that the owners of those eyeballs are their desired target audience.

53 posted on 12/04/2015 4:32:10 PM PST by Rockingham
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To: Rockingham

Except you were saying the LEAGUE controlled it, and I pointed out they didn’t.


54 posted on 12/05/2015 6:33:37 AM PST by discostu (Up-Up-Down-Down-Left-Right-Left-Right B, A, Start)
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To: discostu

The premise of the article was that the NFL picked the act. My point was that halftime act selection is guided by the goal of maximizing ad revenue by attracting a large and desirable audience demographic.


55 posted on 12/05/2015 7:42:37 AM PST by Rockingham
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To: Rockingham

No, the article simply announced who was selected, it did not say who did it. YOU said that the halftime show was a revenue generator for the league (”For the NFL, halftime is the Superbowl’s great money spinner”) and I pointed out that the league does not make money on the halftime show. Face it, you were wrong. There’s no shame in being wrong, nobody can have all the facts, there is shame in being unable to admit it.


56 posted on 12/05/2015 9:51:35 AM PST by discostu (Up-Up-Down-Down-Left-Right-Left-Right B, A, Start)
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To: C19fan

I thought Bruno Mars was a shoe.


57 posted on 12/05/2015 9:56:04 AM PST by Larry Lucido
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To: discostu
The economic reality of the relationship between the NFL and the broadcasters is that the source of the cash paid to the NFL by broadcasters is ad revenue, which in turn is based on audience size and demographics. Consumer preferences matter.

As for what the article said about who decides on Super Bowl acts, ponder the implications of the following quote from it: "In fact, West was apparently interested in the 2016 gig - NFL, why won't you let Kanye be great?" I take this to mean that the NFL made the decision.

58 posted on 12/05/2015 1:41:36 PM PST by Rockingham
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To: Rockingham

You just can’t admit you were wrong can you? Sad. But we are clearly done.

All that sentence shows is that the author of the article didn’t bother to do any research.


59 posted on 12/05/2015 1:47:05 PM PST by discostu (Up-Up-Down-Down-Left-Right-Left-Right B, A, Start)
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To: discostu
The posted article and I may be wrong, but if so, so are USA TODAY Sports and the Wall Street Journal. See the following article, especially the italicized part:

Coldplay to headline Super Bowl 50 halftime show

USA TODAY Sports 10:01 p.m. EST December 3, 2015

Long before the participating teams are set, one act is booked for the Super Bowl.

Coldplay will perform at the Super Bowl 50 halftime show on Feb. 7 at Levi's Stadium in Santa Clara, Calif., the NFL announced Thursday.

The news was first reported by TheWall Street Journal.

The British rock band, responsible for top hits such as Yellow and Viva La Vida, have their latest album, A HeadFull of Dreams, set to release Friday.

Katy Perry, Lenny Kravitz and Missy Elliott played last year's Super Bowl halftime show.

60 posted on 12/05/2015 4:11:46 PM PST by Rockingham
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