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74% of Gen Z and Millennials Prefer Original Content Over Franchises, According to Tubi Poll
MSN ^ | 3/15 | Kayla Cobb

Posted on 03/19/2024 6:56:29 PM PDT by nickcarraway

illennial and Gen Z viewers are more interested in original content than franchises and remakes. That's one of the key takeaways from Tubi's annual report, The Stream, which the ad-supported streaming service partnered with The Harris Poll to conduct.

Specifically, the report revealed that of those surveyed, 74% of Gen Z and Millennial participants said they prefer originals to remakes. Additionally, 71% of people surveyed from those age groups said they would like to see more more TV shows and movies on streaming that are either independent or from smaller creators, and 74% said they were interested in seeing more diversity and representation on screen. The survey, conducted by The Harris Poll on behalf of Tubi in the U.S., took place from Dec. 22, 2023 to Jan. 5, 2024 and surveyed 2,503 adults who streamed at least one hour of video a week.

Of those surveyed, 56% said they stream one to three hours of programming in one sitting, while 40% said they stream three or more hours at a time. Heavy streamers were defined as those who watch 15 hours or more per week. The average consumer subscribed to four different streaming services (with a 3.8 average), and heavy streamers subscribed to five services (with a 4.7 average).

(Excerpt) Read more at msn.com ...


TOPICS: TV/Movies
KEYWORDS: apply4welfqare; donate

1 posted on 03/19/2024 6:56:29 PM PDT by nickcarraway
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To: nickcarraway

I stream
You stream
We all stream for original content over franchises


2 posted on 03/19/2024 7:05:15 PM PDT by ClearCase_guy (It's not "Quiet Quitting" -- it's "Going Galt".)
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To: nickcarraway

Why watch a stale “Fast and Furious #23” or “Indiana Jones and the Wheelchair of Death”?

There are a lot of foreign shows of interest out there on the streaming services.


3 posted on 03/19/2024 7:24:39 PM PDT by dynachrome ("God grant I don't outlive my wits.")
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To: dynachrome

“There are a lot of foreign shows of interest out there on the streaming services.”

True dat. I am watching 2 French cop shows, an Irish cop show and a English cop show on pbs masterpiece and acorn. I have a whole list of Aussie , Kiwi, and Brit slang that is finding its way into my teaching.


4 posted on 03/19/2024 7:28:16 PM PDT by bravo whiskey (Annie Savoy : The world is made for people who aren't cursed with self awareness. )
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To: nickcarraway

It isn’t the difference between “franchise” and “original” content, it’s the creative input. So many of the big corporate companies think they can slap a “brand” on poop content—and that “brand” alone will make people buy it.


5 posted on 03/19/2024 7:28:51 PM PDT by Southern Magnolia
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To: Southern Magnolia

Right, if they were actually respecting what made the “franchise” content good they would make money off them. But the corporations have no creativity and thus cannot summon the intelligence to think like the content creator, and the people they hire who have creativity, abhore having to fabricate someone else’s content.

Entertainment today is ensnared both by its pride as well as its greed.


6 posted on 03/19/2024 7:36:02 PM PDT by Bayard
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To: ClearCase_guy

Yup.

I can’t think of the last franchise movie I watched — maybe Jurassic Park, and that only through the 3rd film.

Sequels are sometimes justified but they are rarely as good as the lead movie. At this point, long experience has finally taught me that the decline curve is extremely steep.

I think it was Star Wars that broke the spell for me. The first Star Wars movie was a triumph, due mostly to its perfect control of tone. But even in the first trilogy, IMHO, #2 and #3 were lackluster. I soldiered on, however, fearful that I might miss something.

Until I met Jar Jar Binks. That cured me of the sequel disease.

That was a long time ago.


7 posted on 03/19/2024 7:40:37 PM PDT by sphinx
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To: sphinx

The new jurrasic world movie was bad. I felt like it was an ad for universal studios. Bad cgi and bad puppeteering.


8 posted on 03/19/2024 7:44:33 PM PDT by 31R1O (The people who can control themselves ought to be able to defend themselves from those who can't.)
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To: nickcarraway

Avocado
and
Toast

astounds these folks.

They will pay 20 bucks for it.


9 posted on 03/19/2024 7:44:57 PM PDT by FlyingEagle
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To: nickcarraway

How dare they re-boot Road House.

How dare they......


10 posted on 03/19/2024 8:04:02 PM PDT by hillarys cankles
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To: nickcarraway

The never leave home generation squatters who live in their parents homes have sooo much more free time than the generations who worked.


11 posted on 03/19/2024 11:23:16 PM PDT by Jumper
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To: nickcarraway

“…and 74% said they were interested in seeing more diversity and representation on screen…”

So they want to see more White people then…?


12 posted on 03/20/2024 3:07:30 AM PDT by TalBlack (I We have a Christian duty and a patriotic duty. God help us.)
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To: nickcarraway

We don’t need MSN. Original article:

https://www.thewrap.com/tubi-the-stream-2024-report/


13 posted on 03/20/2024 3:11:21 AM PDT by motor_racer ("We're gonna punish our enemies, and we're gonna reward our friends" - Barak Hussein Obama)
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To: hillarys cankles

I looked at the trailer for the reboot of “Roadhouse”. Looked to be woke BS.


14 posted on 03/20/2024 5:56:11 AM PDT by dynachrome ("God grant I don't outlive my wits.")
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To: nickcarraway

Something to possibly take a look at on Netflix is a Korean show called physical 100. It has an English dub so you can follow - an elimination show that starts with 100 athletes of all shapes and sizes with men and women competing for a large prize and people who fail at various challenges being eliminated throughout. Interesting show without the back biting and scheming junk of something if Hollywood produced it - the focus is on the athletes and when in teams, the strategy they come up with for how to win. There is one part early on when a female power lifter thought she could be the girl boss and challenged an average guy who just easily handled her in a one on one contest. Reality resulted.


15 posted on 03/20/2024 6:23:12 AM PDT by AlanSC (As Andrew Wilkow has said of AOC: she has the body of a lingerie mannequin and the brains to match)
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To: nickcarraway
74% said they were interested in seeing more diversity and representation on screen

This is an important question but this is actually not a very useful way of asking it. "Diversity" is fine as long as it is subordinated to the story. Of course American movies will be more "diverse" onscreen as the population continues to diversify. BUT -- diversity should be reflective of the reality being portrayed. When and where is a movie set? Diversity does not have the same implications for an American film set in 2024 as it did for a movie set in 1924, 1824 and 1724. Nor, even today, does diversity mean the same thing for a movie set in Montana vs. one set in Chicago or NYC or a small town in West Virginia, Nebraska or Mississippi. Etc.

Diversity is a problem when it is forced into unrealistic settings. There were not a lot of black, asian or Native American Vikings roaming around northern Europe a thousand years ago. Etc. Racial stuntcasting is the problem. The problem is that actors and advocacy groups are interested almost entirely in the job count, so diversity becomes a cynical powerplay and realism is sacrificed.

So what does the 74 percent really think? The way the question is posed, there is one obviously politically correct answer, and most of them probably mouthed that by sheer reflex. The important follow-on question would be about forced, artificial diversity; I doubt that very many respondents would approve of Zulu impis being 60 percent white in a Shaka Zulu movie.

16 posted on 03/20/2024 12:14:56 PM PDT by sphinx
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To: hillarys cankles

Sacrilege.

Remaking Red Dawn was bad enough.


17 posted on 03/20/2024 12:18:43 PM PDT by Fledermaus (Is it me, or all of a sudden have the buried trolls come out on FR like cicadas? It's all noise.)
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To: sphinx

LOTR is the best franchise movies.

Of course, they are from the Tolkein books and Jackson did quite a fine job bringing the plot vehicles and the characters to life.


18 posted on 03/20/2024 12:36:13 PM PDT by citizen (Put all LBQTwhatever programming on a new subscription service: PERV-TThose look good)
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To: citizen; sphinx

Altho, I personally was good with the Diehard movies until Bruce Willis had to retire for a medical issue, where he could no longer remember the scenes and his dialogue.


19 posted on 03/20/2024 12:42:46 PM PDT by citizen (Put all LBQTwhatever programming on a new subscription service: PERV-TThose look good)
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