Free Republic
Browse · Search
News/Activism
Topics · Post Article

Skip to comments.

'Anti-Male' Marketing Prompts Complaints
CNSNews.com ^ | November 09, 2004 | Susan Jones

Posted on 11/10/2004 9:41:03 AM PST by MisterRepublican

click here to read article


Navigation: use the links below to view more comments.
first previous 1-2021-4041-6061-80 ... 201-202 next last
To: RebelBanker
beer and motor vehicle ads are the only ones aimed at men?"""

Often, those ads show men as dufuses, too.

41 posted on 11/10/2004 10:01:30 AM PST by churchillbuff
[ Post Reply | Private Reply | To 8 | View Replies]

To: joesnuffy

I don't let my kids listen to it. It IS abuse. I turn it off - all these commercials that mock men. God has put men in control, and the enemy hates it, knows he can destroy it all if he destroys men. Who in their right mind would intentionally listen to the devil or even entertain him for a second for the sake of humor.


42 posted on 11/10/2004 10:02:20 AM PST by Esther Ruth
[ Post Reply | Private Reply | To 18 | View Replies]

To: Hildy

Joking. All is well. Thanks for your concern.


43 posted on 11/10/2004 10:02:25 AM PST by loborojo (What the hell is a "Reagan Democrat"?)
[ Post Reply | Private Reply | To 20 | View Replies]

To: Ashamed Canadian

We have the same ex??


44 posted on 11/10/2004 10:02:26 AM PST by Indie (Ignorance of the truth is no excuse for stupidity.)
[ Post Reply | Private Reply | To 3 | View Replies]

To: MisterRepublican

Is Verizon the phone company that shows the pathetic father who is excited that he's bought the new phone plan so his daughters can call him, and they just roll their eyes and walk off with their mother, leaving him standing there (to pay the bills for the phones, of course). I would never buy from a company that lets some fatherless, man-hating woman write ads like these showing such disrespect for fathers.


45 posted on 11/10/2004 10:02:48 AM PST by kittymyrib
[ Post Reply | Private Reply | To 1 | View Replies]

To: rocksblues
My kids think I am an idiot. That don't stop them from asking me for money though.

LOL!!!....same situation in this red house. i DO get asked for help on homework though....political science and social science help is a hoot at our place.

46 posted on 11/10/2004 10:03:01 AM PST by mlocher (america is a sovereign state)
[ Post Reply | Private Reply | To 2 | View Replies]

To: TChris

Verizon's commercials (and service) are very pathetic and ALWAYS show the white male father (or father-figure) as a boob and a fool.

I especially 'like' the commercials from IBM and HP that make their customers look like arrogant jerks or complete morons.

The market fantasies of black-dressed prissies living in Manhattan.


47 posted on 11/10/2004 10:03:24 AM PST by NHResident
[ Post Reply | Private Reply | To 30 | View Replies]

To: Just another Joe

I guess they think I'm an idiot because I can't sit in the same room as them while they are talking to each other. They all talk at the same time so how you supposed to know which one to listen to? HAHA


48 posted on 11/10/2004 10:03:37 AM PST by rocksblues (No more Kerry, no more polls!)
[ Post Reply | Private Reply | To 34 | View Replies]

To: bikepacker67
until those olfactory driven memories tames the bitchfest

ROTFLOL. But to be fair, the "chicks" are portrayed as mindless dullards with nothing better to do than sit around a kitchen table complaining about their boyfriends- and at least one of them is even so addled that the mere scent of her male counter-part is enough to keep her in line.

49 posted on 11/10/2004 10:05:46 AM PST by new cruelty
[ Post Reply | Private Reply | To 40 | View Replies]

To: RebelBanker

Then it would sound like, if men don't want to be ridiculed in advertising, they should take control of purchase decisions. Seems like a no-brainer to me.


50 posted on 11/10/2004 10:06:47 AM PST by Tax-chick (First we had all the money, then we got all the votes, now we have all the fun!)
[ Post Reply | Private Reply | To 8 | View Replies]

To: MisterRepublican

I dunno - I get the snickering when that sort of stuff comes on but when I tell them to fix their own damn computer it tends to stop...


51 posted on 11/10/2004 10:06:56 AM PST by Billthedrill
[ Post Reply | Private Reply | To 1 | View Replies]

To: MisterRepublican
Just watch the commercials and look at the role of the white male (if he's in it at all). Usually stupid and clueless to the point of scorn, driven by short-term lust of something or other.

Whenever I see that scorn coming into my life, I basically point out how much the scorner relies on me, and how rough they WILL have it if I decide I won't take it anymore.

52 posted on 11/10/2004 10:07:02 AM PST by Dubh_Ghlase ("Every man dies, but not every man truly lives...." Braveheart)
[ Post Reply | Private Reply | To 1 | View Replies]

To: JakeWyld

Most of the men who come in our store for game room equipment bring their wives with them, or go back home to get them for approval.


53 posted on 11/10/2004 10:07:21 AM PST by GrandMoM (The shortest distance between your problems & solutions is your knee's to the floor!)
[ Post Reply | Private Reply | To 9 | View Replies]

To: churchillbuff

Look at commercials run during "male-oriented" programs, notably sports, and you will see a bigger difference.


54 posted on 11/10/2004 10:07:34 AM PST by RebelBanker (To crush your enemies, see them driven before you, and to hear the lamentation of the women!)
[ Post Reply | Private Reply | To 41 | View Replies]

To: HitmanNY
Stuff like this is a joke.

Anyone who takes depictions like that seriously, remember, does so at their own peril. :-)

An ad that fails to connect with its selected demographic does not sell anything.

These ads began in the late '80's, early '90's, and coincided with Media stories (Lovingly told by the Boston Globe), such as Willow, a Vice President at Digital Equipment, summarily firing all the men, or, in the Fortune 500 in which I worked, being told by a manager with a Hillary hairdo that "All White males need to pay for years of discrimination toward minorities and women".

There was a cultural shift toward man-hate at that time, or beginning then, as the Wellesly College lesbians were emboldened by the Hillary election. This has been subtly reinforced since, and unfortunatley there are enough willing or compliant dolts among the males to feed this agenda forever. Boy-hate Tshirts being worn by girls appeared. Plastic guns were outlawed. Teaching "there is no difference between boys and girls", until, the very manager who spouted the man-hate at me became a parent of a girl and then a boy. Then, she observed, marvelling, that there really IS a difference! Amazing!!

55 posted on 11/10/2004 10:07:52 AM PST by Gorzaloon (This is the first of the new KERRY-FREE ™ Taglines. Babylon is Fallen.)
[ Post Reply | Private Reply | To 6 | View Replies]

To: MisterRepublican

It's demographics, that's all. In most households, women make most of the buying decisions, from groceries to clothing to what cell phone to buy. That's the reality, and most men are quite happy to have them do it.

So, the advertisers go for the female market. For some reason, they seem to think that women think their husbands and boyfriends are useful idiots, so that's why the ads portray them that way.

In markets where men make most buying decisions, like cars, and especially trucks, wide-screen TVs, and other high-end merchandise, you won't find this kind of ad.

I'm waiting for the Beano ad that has hubby tooting in bed then pulling the covers over his wife's head. She laughs, and says, "That trick won't work. I put Beano in your food."

Now, the question is: Do most women think their husbands are useful idiots? If so, then the ads are right on target.


56 posted on 11/10/2004 10:08:01 AM PST by MineralMan (godless atheist)
[ Post Reply | Private Reply | To 1 | View Replies]

To: bikepacker67

Another one that is a bit lopsided, though much more subtle is for Dentyne or some breath mint product. The young couple is in a night club / lounge, sitting at a table and listening to a band. The guy whips out his breath mints and suddenly everything in the room, including his date, is cloaked in red. The music is better and everyone's mood is heightened. So while his date went from drab colored clothing to radiant red, his apparel is untouched- apparently there was nothing about him that needed to be changed.


57 posted on 11/10/2004 10:11:03 AM PST by new cruelty
[ Post Reply | Private Reply | To 40 | View Replies]

To: new cruelty
Yes, it was so unusual, I actually was looking forward to watch this commercial again just to make sure I got it right.

Otherwise, its wise woman and stupid man, or wise black man with somebody stupid, and so on...
58 posted on 11/10/2004 10:11:38 AM PST by Tolik
[ Post Reply | Private Reply | To 35 | View Replies]

To: MisterRepublican

You guys are so sensitive. Women have been disparaged for years, decades, millenia. But call a guy a dolt and the world comes to an end. Turnabout is fair play (unless you're a guy).


59 posted on 11/10/2004 10:11:46 AM PST by my_pointy_head_is_sharp
[ Post Reply | Private Reply | To 1 | View Replies]

To: RebelBanker

I agree, this is nothing new, but just because it's become the norm doesn't make it right or something that we have to accept.

I'm tired of the constant bashing of males, well except liberal men who probably deserve it for constantly exposing their spinelessness and "sensitivity". But now that we know the majority of voting men in this country are conservatives, with money AND minds, maybe the media should look a little deeper in their efforts to sell products.

I'm a woman and I will not buy products that bash men! Just as I would not expect real men to buy products that bash women. The liberals aren't content with promoting class warfare and racial warfare, they also want to promote war between the sexes. They sure seem to have a whole lotta hate to spread around. Mrs PD.


60 posted on 11/10/2004 10:12:20 AM PST by pepperdog
[ Post Reply | Private Reply | To 8 | View Replies]


Navigation: use the links below to view more comments.
first previous 1-2021-4041-6061-80 ... 201-202 next last

Disclaimer: Opinions posted on Free Republic are those of the individual posters and do not necessarily represent the opinion of Free Republic or its management. All materials posted herein are protected by copyright law and the exemption for fair use of copyrighted works.

Free Republic
Browse · Search
News/Activism
Topics · Post Article

FreeRepublic, LLC, PO BOX 9771, FRESNO, CA 93794
FreeRepublic.com is powered by software copyright 2000-2008 John Robinson