The Obamas Violated First Three Rules of Selling

AmericanThinker ^ | October 04, 2009 | C. Edmund Wright

[diamond6]

I am still sooooooooooooooooo giddy over this.

I bet DU is going nuts!

[Always Right]

Oh come on. Rules do not apply to the Obama’s. I wish you racist hate-mongers would shut up and start giving these idols the proper respect. I have to go now, my legs are starting to tingle just thinking about them.

[OBXWanderer]

I’ll tell what Obama has “sold” a bunch of in the last year....guns and ammo.

[bvw]

The essay title was never fulfilled. No where does that article list the first three rules of selling.

It does a fine job of highlighting the wholly inept sales pitch and the abject failure of a close, but what to the author, are the first three rules of selling.

At least a link to Zig Ziglar!

[Aria]

Do you know the rules of selling?

I remember learning once that a successful technique can include a pitch about how the buyer would be helping the seller...since most people like to help others. Maybe that was bad info.... it sure didn’t work for the zeros.

[Las Vegas Ron]

The number one rule in selling: Create the need and instill the greed.

[Inspectorette]

I snuck over there, and they’re ranging from saying it was a good try, and that’s what counts, to blaming Bush. Quelle surprise!

[Las Vegas Ron]

I remember learning once that a successful technique can include a pitch about how the buyer would be helping the seller

Otherwise known as begging, the first sign of a bad salesman, of course dropping the price runs a close second.

[bvw]

Yes, I know rules of selling. There are many lists. My favorite list is this:

1. Get Paid.
2. Get Paid.
3. Get Paid.

[Lokibob]

bump for later

[BAW]

The Obamas speeches reflected their vision of the proper of government . . what the government (in this case the IOC) can do FOR the people. Not what the people (in this case Chicago) can do FOR the government.

[SteamShovel]

The Obamas Violated First Three Rules of Selling

Plus they made it publicly clear they.....

.....EXPECTED to get the Olympics

.....and.....

.....they intended to twist arms to get it.

.....Michelle Obama said she was "GOING TO DELIVER THE GOLD"

THEY WEREN'T SELLING they were TELLING.

Just like with all their domestic agenda plans. They don't sell, they tell.

[jimbo123]

ABC

Always
Be
Closing

[bvw]

Can I riff off of dropping the price?

My rules are business as a whole, more than just selling, but selling is the keystone to any business.

Number One Rule of Business:
“Inventory is your biggest expense.”
In this world-view of business, inventory is like a toxin, a “hot-potato” — you want to dump it off as soon as you can.

So, if you can get rid of inventory by discounts — go to it!

A very successful model, btw.

[Jackson57]

“I bet DU is going nuts!”

Nah, the DUmmies have moved on ... it’s all Bush’s fault.

[tet68]

Zig is my mentor. If I had discovered him when
I was young I would have been sooo much better off.

Zig for great sales!

[garbanzo]

The rules are written but implictly...I'll highlight the rules...

In their academic arrogance, they thought they could sell a product they clearly do not believe in [believe in the product] (the United States) and moreover, they could do so by stressing the benefits to the seller[stress benefit to the buyer] (Chicago) and not the buyer (the IOC). And to top it off, they committed the faux pas of talking too much about the sales force (themselves) and not about the product or the buyer[It's not about you, it's about the product].

[Las Vegas Ron]

Agreed, I was commenting within the context of this thread though.

Off loading inventory is different than pitching a product to a buyer. If you have to drop the price to close the deal, you haven't sold the benefits, or worth of the product to your prospect.

It's just a different scenario.

[Uncle Hal]

Good article. A must read for everyone.