Libtalker Thom Hartmann Claims 'Flush Rush' Backfired

NewsBusters ^ | August 5, 2013 | P.J. Gladnick

[PJ-Comix]

Remember the 'Flush Rush' boycott attempted by David Brock and Media Matters which called for advertisers to drop their sponsorships of Rush Limbaugh's radio show? How did that work out in the long run? According to liberal radio talk host Thom Hartmann on CNN's Reliable Sources yesterday it completely backfired because it ended up hurting liberal shows:

David Brock and Media Matters were leading the boycott Limbaugh crusade, which did presumably some damage to the Limbaugh show. I can tell you it did a lot of damage to progressive talk radio, because a lot of advertisers right across the board said just pull me out of all talk radio.

[Buckeye McFrog]

Rare moment of honesty from a guy who used to spin country music in Lansing.

[Gabz]

If you turn to any music station you will hear ads for famous name clothes, beverages, cruises, etc.

You hear those ads if their is a local outlet or it is a syndicated program. And so I do hear those type ads during Rush and other of the conservative talkers on the stations I listen to, and the same on the music stations I listen to (some are the same.) It's local radio, which is vastly different than satellite radio or even TV networks. There is no comparison when it comes to the issue of advertising.

While I sympathize with your concern over 2nd amendment issues, this thread is about radio advertisers, not how private businesses choose to address the 2nd amendment.

[TexasCajun]

Just ask Carbonite, the Internet backup company that dumped Rush over the Slut, only see sales plummet.

Carbonite tried to come back begging and Rush told 'em he didn't need 'em.

[Gabz]

Consider the demographics of their customers. A large percentage of talk radio listeners do so while working. It makes more sense to advertise on a medium which reaches people who are sitting on their butts doing nothing.

That is all true. Radio, other than satellite and internet, is a local medium, much more so than TV is anymore. Unless there is a local reason, national outfits are not going to advertise on a local radio station in a market where they have no outlet for their product.

[Mygirlsmom]

The big guys probably wouldn't get the same return paying those "confiscatory rates" as a little guy would. One mention by Rush can propel a small business out of obscurity to a solid footing.

That being said - I agree with your premise.

[mikrofon]

You can tell he’s a Liberal by the affectation- “Thom”

[stephenjohnbanker]

” Dave and the guys were cheered on by lefties in faculty lounges relaxing with a joint in leatherette recliners. “

LOL!

[Tanniker Smith]

You have to be fair here. Wanting someone to pay you so you have sex makes you a whore, not (necessarily) a slut.

[jayrunner]

The Sofa Bed company in Sacramento begged to come back and Rush said “No way,Jose.”

[GeronL]

Major corporations have minor cojones when it comes to any type of political commentary

They have no problem advertising on MNSNBC, Current-TV or smut websites though

[GeronL]

did WM ever advertise on Paul Harvey? What company was that?

[Lakeshark]

cheered on by lefties in faculty lounges relaxing with a joint in leatherette recliners

Is this a thread about Sidney Leathers new video?

:-)

[GeronL]

Carbonite stock seems to have recovered to near where it started after they went public.

[GeronL]

and what was their name?

I forgot.

They started with one store in a bad part of town and Rush made them famous in Kalipornia.

[Gabz]

did WM ever advertise on Paul Harvey?

I have no idea.

[Rodamala]

I distinctly recall some boycott called against some Orange Juice that Rush promoted... and Rush’s counter, “an orange a day, keeps the NEA ar bay”. That Christmas my Dad decided to ship cases of Indian River Citrus to clients as opposed to the traditional pound of See’s Candies (which used to only be availabile in California).

[stephenjohnbanker]

: )