Posted on 08/25/2003 7:43:25 AM PDT by boxerblues
Military athletes honored on cereal box
August 22, 2003
Here's what the boxes will look like when they're released. Courtesy Photo
FORT LEE, Va. (Army News Service, Aug. 22, 2003) -- Five military athletes will soon make history.
They’ll be featured on the covers of cereal boxes.
The Armed Forces Sports Office has teamed with corporate partner General Mills to honor five armed forces athletes on a 2003 commemorative Cheerios box. Army, Marine Corps, Navy, Air Force and Coast Guard athletes are featured on the boxes, which include action shots and short biographies of the athletes outlining their accomplishments as both military members and armed forces athletes.
The special boxes will be found exclusively in commissaries worldwide during September, or while supplies last.
“This box is an exciting partnership for the Armed Forces Sports Program,” said Suba Saty, Armed Forces Sports secretariat. “The box recognizes more than the five athletes on the box -- it recognizes the accomplishments of all armed forces athletes!”
“One of our main goals is to bring visibility to the Armed Forces Sports Program and the accomplishments of our athletes,” said Rob Hansgen, also of Armed Forces Sports.
The featured athletes will sign autographs and talk to shoppers during appearances at their “hometown” commissary, or near where they are training for competition, in late August or September. Appearances are scheduled at commissaries at Fort Carson, Colo., Selfridge Air National Guard Base, Mich., Lakehurst Naval Air Engineering Station, N.J., Marine Corps Base, Quantico, Va., Ramstein Air Base, Germany, and Los Angeles Air Force Base.
Soccer star and Air Force Female Athlete of the Year Kristy Kuhlman’s appearance at Los Angeles Air Force Base commissary on Sept. 6 to coincides with the kickoff of the
Defense Commissary Agency’s third annual “Worldwide Case Lot Sale.” According to Store Director Art Wescott, “This will really generate a lot of excitement. We’re thrilled to have a local athlete on a cereal box featured in the commissary.”
Kuhlman said, “Appearing on the Armed Forces commemorative Cheerios box is going to be a very surreal experience for me. I am grateful for the support the military gives its athletes and the opportunity to compete in armed forces, national and international competitions.”
“The men and women who participate in the Armed Forces Sports Program while still maintaining a full-time military career should be an inspiration to us all,” said Mike Goetzmann, senior development manager for General Mills.
Featured on the cereal boxes:
Army Sgt. Dremiel Byers, a supply specialist and member of the U.S. Army World Class Athlete Program in Colorado Springs, Colo. Byers was crowned the 2002 Greco Roman Wrestling champion (264 lbs.) and won the 2003 Hungarian Grand Prix. Byers was named the 2002 Male Athlete of the Year for the Army and is now training to make the 2004 Olympic team.
Marine 1st Sgt. Douglas Marocco, a senior enlisted advisor at Marine Corps Base, Quantico, Va. In addition to his many military duties, Marocco is one of the armed forces’ top triathletes competing in national and international championships throughout the year. Marocco is a former Armed Forces and two-time Marine Corps Athlete of the Year.
Navy Lt. j.g. Henry Nuzum, is a Tomahawk missile officer and recently served aboard the USS John S. McCain. Nuzum. He competed in the 2000 Olympic Games in rowing and is focused on making the 2004 Olympic team.
Air Force 2nd Lt. Kristy Kuhlman is a contracting officer at the Space and Missile Command at Los Angeles Air Force Base. Kuhlman is a 2001 graduate of the Air Force Academy, Colorado Springs, Colo., and currently holds numerous women’s soccer records at the academy. She was named most valuable player at the 2002 World Military Women’s Soccer Championship and is the reigning 2002 Female Athlete of the Year for the Air Force.
Coast Guard Aviation Maintenance Technician Steven Mlujeak one of the armed force’s top cyclists, placing first among military competitors in the 2000 Olympic trials. He is currently training for the 2004 Olympic trials.
(Editor’s Note information from this report was taken from a DECA news release.)
Fantastic!!
when are YOU going to grace the wheaties box????
free the southland,sw
They do record consumer suggestions. Perhaps we could call and thank them, and suggest that a special tribute to the troops featuring their pics would be a good idea for American grocery stores.
General Mills: 1-800-328-1144 (7:30 AM - 5:30 PM CST Weekdays)
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This is too cool! I got all excited when I saw the Cheerios box......I buy those all the time. THEN I saw where they won't be available to the general public. *SNIFF*
But I still commend General Mills for doing this.
Just fired off an e-mail and will give them a call later today. Who knows? This just might work! :-)
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