[newzjunkey]

It was many years ago now, 20 easily, but I recall a study showing blacks responded positively to ads showing them while other groups responded equally to ads whether their ethnic group was represented or not.

Enter identity politics. Truth is, I never see myself in ads.

One reason I ignore ads is how they are endlessly scripted to make men look like buffoons and women are always the clever one in the relationship. That’s done because women do most of the spending traditionally but I do wonder if we’ll ever see a backlash.

[rllngrk33]

Truth is, I never see myself in ads.

One reason I ignore ads is how they are endlessly scripted to make men look like buffoons and women are always the clever one in the relationship.

Most ads are not aimed at me, therefore I ignore them.

Men have been made out to be buffoons in TV ads and programs for over 50 years. Which is why I also ignore and don't watch them.

[Twink]

“One reason I ignore ads is how they are endlessly scripted to make men look like buffoons and women are always the clever one in the relationship.”

Same with TV shows. It’s a given now.

[Steve_Seattle]

"One reason I ignore ads is how they are endlessly scripted to make men look like buffoons and women are always the clever one in the relationship."

My dad was complaining about that 50 years ago, and it's only gotten worse. I saw a new variation the other day: a white husband with a black wife. The wife was sitting at her tablet computer explaining everything to the goofy, moronic husband.