No need to sue. :-)
The point is to sell an automobile. Discuss the performance of the auto, what to expect, safety, etc. If societal matters are integrated, why not bring genders together and create harmony rather than division. The feminists who create these ads would never show female jerks, however, and advertising is one vehicle, excuse the pun, that has been hijacked by the left.
VW Beetles, Golfs, Jettas and Tiguans are marketed to and bought by youngish females. Rationality isn’t the best way to sell.