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Golden Globes Ratings Looking Like All-Time Low For NBC In Early Numbers
Deadline ^ | March 1, 2021 | Dominic Patten

Posted on 03/01/2021 12:29:29 PM PST by EdnaMode

Winners notwithstanding, the obvious shortcomings of the 78th annual Golden Globes on-screen last night were reflected in the ratings for the NBC broadcast ceremony today.

Though the Comcast-owned network doesn’t plan to release final numbers from Nielsen until tomorrow, semi-adjusted fast nationals reveal the Tina Fey and Amy Poehler bicoastal hosted show took a hit from last year.

A big hit.

And we don’t just mean the worthy whack the Hollywood Foreign Press Association has been taking from some of Tinseltown’s heaviest hitters over the 87-member group’s total lack of Black members.

Coming in with a 1.2 rating among adults 18-49 and about 5.4 million viewers, the Covid-19 adjusted 2021 Globes were fell about 60% in both categories from the partially adjusted fast nationals that Ricky Gervais fronted shindig snared last year.

That was The Office co-creator’s fifth and, he says, final stint hosting the Globes. The 2020 results rose to 18.3 million viewers and a 4.7 rating among the 18-49s in the final live+same day Nielsen numbers special ordered by NBC.

In their fourth time as co-hosts, SNL alums and chums Fey and Poehler saw their three-hour 2021 appearance drop hard from their previous tour of HFPA duty in the olden times of 2015. That co-host spell was a downturn of 11% in the key demo from Fey and Poehler’s second run MCing the often boozy and loose affair in 2014.

Now, even as these early numbers have all the metrics of an all-time low, let’s be honest, all of these comparisons are a bit of apples and avalanches.

As with almost everything in Hollywood and the wider world, the pandemic has played havoc with the calendar and the format. Absent much of the atmosphere that gives the Globes its appeal, last night’s glitchy and semi-virtual ceremony also aired nearly two-months later than the 2020 show. So, no NFL lead-in and little holiday season spillover, as but two differences. Additionally, like with the viewership low of the 2020 Emmys, we have seen the Nielsen results of a number of coronavirus awards shows and other big-ticket events shrink over the past year.

On the flip side, streaming numbers for such events have been on a steady-ish rise, reflective of the way TV is truly consumed nowadays.

What that will all add up to for NBC when they finally release their cumulative Globes results on Tuesday, we will have to see. But, with CBS looking like the Sunday winner right now, if you want to make a bet …


TOPICS: Chit/Chat; Society; TV/Movies
KEYWORDS: amypoehler; awardshows; fey; film; gervais; goldenglobe; goldenglobeawards; goldenglobes; hollywood; losngeles; movies; nbc; nielsenratings; poehler; ratings; rickygervais; television; tinafey; tv; tvratings
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Pretty soon, they won't even televise these award shows.
1 posted on 03/01/2021 12:29:29 PM PST by EdnaMode
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To: EdnaMode

They are surprised to learn that no one cares about their self-congratulatory BS.


2 posted on 03/01/2021 12:30:50 PM PST by Army Air Corps (Four Fried Chickens and a Coke)
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To: Army Air Corps

Yep, who cares!


3 posted on 03/01/2021 12:32:24 PM PST by Grampa Dave (History, as we know it, is written by the winners not losers! Who is rewriting our history, now????)
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To: EdnaMode

I only watched last year when I learned RickyG was ripping up the audience. It was worth watching. Of course I didn’t watch this or any other awards sham shows.


4 posted on 03/01/2021 12:37:21 PM PST by BipolarBob (Biden/Harris - the regime our Founding fathers warned us about.)
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To: EdnaMode

The last AWARDS show that I watched was probably the Oscars back when John Wayne received his award as best actor. After that I did not give a tinkers damned. I had hoped the Duke would win and he did and I was happy about it and said to hell with Hollyweird after that!!! I don’t sit on my ass for hours watching Hollyweird pat their collective backs and drink booze to reward their selves.


5 posted on 03/01/2021 12:37:38 PM PST by RetiredArmy (Free Will. GOD gives you the choice I accept or reject Him! Choose Him. It depends on you.)
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To: EdnaMode

Less viewers for yet another endless hollyweird self worship show. I don’t see the problem.


6 posted on 03/01/2021 12:37:48 PM PST by NWFree (Socialism is legalized plunder)
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To: EdnaMode

>>Pretty soon, they won’t even televise these award shows.<<

Just do it all by email and twitter.


7 posted on 03/01/2021 12:38:02 PM PST by freedumb2003 (No matter what, resist and stop the agenda of blow bidet and hairass the whore)
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To: EdnaMode

8 posted on 03/01/2021 12:39:41 PM PST by Bratch
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To: EdnaMode

9 posted on 03/01/2021 12:40:49 PM PST by Yo-Yo (is the /sarc tag really necessary?)
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To: EdnaMode
2021 Globes were fell about 60%

Pretty soon the only people who will watch are friends and relatives.

10 posted on 03/01/2021 12:41:02 PM PST by 1Old Pro
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To: EdnaMode

Did Cuomo win a Golden Globe?


11 posted on 03/01/2021 12:42:32 PM PST by stylecouncilor ("When tyranny becomes law, rebellion becomes duty." -Thomas Jefferson)
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To: EdnaMode

The Daily Mail article had hundreds of funny comments about these “actresses who can’t act” on “stupid shows.” Hardly anyone planned to watch.


12 posted on 03/01/2021 12:43:41 PM PST by Veto! (Political Correctness Offends Me)
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To: EdnaMode

Gee, I missed it...............................again...................


13 posted on 03/01/2021 12:45:13 PM PST by Red Badger (SLEAZIN' is the REASON for the TREASON .................................)
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To: EdnaMode

Most of stars were at home, lousy movies no one cares about...


14 posted on 03/01/2021 12:45:30 PM PST by PghBaldy (12/14 - 930am -rampage begins... 12/15 - 1030am - Obama's advance team scouts photo-op locations.)
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To: EdnaMode

I didn’t watch but saw “The Crown” won quite a few. Well earned. That series is good.


15 posted on 03/01/2021 12:46:08 PM PST by napscoordinator (Trump/Hunter, jr for President/Vice President 2016 )
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To: EdnaMode

The Hollyweirdos. who are mostly SO impressed with themselves, are rapidly becoming irrelevant, but they either don’t see it at all or don’t/can’t believe that they are totally dispensable to a vast majority of people with ‘normal’ thinking, not the insane, vile Leftism that most exhibit.


16 posted on 03/01/2021 12:47:07 PM PST by Qiviut (2020 Election steal result: We are beginning our "40 years of wandering in the Wilderness".)
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To: EdnaMode

Well, it’s all about ratings in the world of TV. If there’s not sufficient audience, these awards shows may not get on TV in the future.

Part of it could be, that the virus has interrupted the usual schedules of these events. Usually Golden Globes happens in the first couple weeks of January. I think the Oscars are in April this year? There too, usually Oscars are in late February. More casual viewers of these things probably didn’t know when they were scheduled this year.


17 posted on 03/01/2021 12:51:55 PM PST by Dilbert San Diego
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To: EdnaMode

Award shows started going downhill when Marlon Brando introduced politics into them many years ago. Things haven’t been the same since. You used to watch beautiful women and men dressed in incredible gowns and tuxedos walk the red carpet. Not anymore, you’d be hard pressed to even identify any of f the “stars” and their boring, uninformed rants are boring.


18 posted on 03/01/2021 12:53:20 PM PST by McGavin999 (biden is not my president )
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To: EdnaMode

Who wants to watch bunch of elite, commie Aholes!!!!


19 posted on 03/01/2021 12:54:39 PM PST by ontap
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To: stylecouncilor

I think it was an Emmy!!!


20 posted on 03/01/2021 12:55:12 PM PST by ontap
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